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The Future of Global Tourism The environment today –Vulnerability –Resilience –Reclamation.

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Presentation on theme: "The Future of Global Tourism The environment today –Vulnerability –Resilience –Reclamation."— Presentation transcript:

1 The Future of Global Tourism The environment today –Vulnerability –Resilience –Reclamation

2 Travel Today Demand - Change in consumer behavior –Travel Supply – Competition

3 Issues of Concern Security –Top priority of travelers today Safety –Health –Crime

4 Issues of Concern Facilitation –Visa requirements –Administrative guidelines –Departure tax Eco-tourism –The fastest growing segment of the industry

5 Issues of Concern Currency exchange –Requirement for exchange Culture –Culture vs. commondization Technological advances –The internet

6 Tourism Planning for the Future Collaboration between public and private sector Regional collaboration Marketing Sustainability

7 How do we Compete? Formulation of strategies designed to take advantage of the forces driving change in the environment –The new tourist –Luring the “ideal” visitor The co-alignment principle –Analysis of the destination strongest appeal –Strategic choice

8 Strategic Choice Competitive methods –Core competencies –Adding value –Forces driving change

9 The Co-Alignment Principle –The Co-Alignment Principle Destination Performance Destination Structure Environmental Events Strategy Choice/ Competitive Methods

10 The Future of Global Tourism


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