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Virginia Mentoring Partnership Fall Campaign 2012
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Virginia Mentoring Partnership Fall Campaign Goal- Raise $20,000 in new or returning funds from individuals and other sources by December 31, 2012
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Broad Campaign Goals: 200 new touches by members of Board (10 per board member) $1,000 per board member raised with staff assistance
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Campaign Tactics: 1. Amazing Raise-(September 19 -20) 2. General Campaign-(September 21- November 21) 3. Year-End Campaign-(November 21- December 31)
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Amazing Raise September 19 and 20 Solicit friends, family, and colleagues for minimum donation of $50 through Amazing Raise (VMP staff to provide sample email text) Like VMP on Facebook and share Facebook, Twitter and email messages provided by VMP staff Total goal-Each Board member to solicit 5 people equates to $5,000 to be raised or 100 -$50.00 contributions Materials can be found at vamentoring.org/board
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General Campaign September 21-November 21 Identify friends, family, and colleagues who might support VMP with gifts of $100-$250 Utilize letters for mail or email (VMP staff will provide) Follow-up letters with phone-call or email Consult with VMP staff on any pledges/commitments Review existing list of VMP donors and identify those you have relationships with Total goal-Each Board member to solicit 2.5 people equates to $10,000 to be raised or 50 -$200.00 contributions (avg)
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Year End Campaign By December 31 Consult with VMP staff to identify list of individuals, businesses, faith community and civic contacts that could be solicited for gifts above $250 Work closely with staff to ensure that strategies are tailored to each of your contacts Total goal-$ 5,000 or 5 gifts of $1,000 or more
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Virginia Mentoring Partnership Previous Contributions by Individual Donors Individual Gifts 201020112012 Budget2012 Actual2012 Challenge 2012 Projected General Individuals $16,11625,53310,0006,14520,00026,145
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2013 Annual Awards Luncheon Sponsorship Opportunities Platinum - $10,000.00 Participation in awards event Prominent mention in all PR and outreach material Full table (seats 8) at event Recognition in event program cover and signage Company logo on sponsorship loop during event and on website with link to company website Recognition in VMP annual report, e-newsletter Gold - $7,500.00 Prominent mention in all PR and outreach material Seating (4) at event Recognition in event program back cover and signage Company logo on sponsorship loop during event and on website with link to company website Recognition in VMP annual report, e-newsletter Silver - $5,000.00 Prominent mention in all PR and outreach material Seating (4) at event Recognition in event program and signage Company logo on sponsorship loop during event and on website with link to company website Recognition in VMP annual report, e-newsletter Nonprofit Sponsor - $350.00 (table of 8) Recognition in VMP annual report, e-newsletter. Individual Seat - $50.00
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2013 Annual Awards Luncheon Celebrating 20 Years of VMP Luncheon Chair(s):David Botkins, Dominion Virginia Power Kym Grinnage, NBC12/WWBT Date:Thursday, March 14, 2013 Time:Start – 11:30 am NEW LOCATION:The Science Museum of Virginia 2500 West Broad Street Richmond, VA 23220
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Virginia Mentoring Partnership Development Committee Contacts Maureen Matsen maureen.matsen@governor.virginia.govmaureen.matsen@governor.virginia.gov David Botkins david.botkins@dom.comdavid.botkins@dom.com Ron Carey Ron.Carey@martinagency.comRon.Carey@martinagency.com Ben Kelahan Kelahan@fivecornersstrategies.comKelahan@fivecornersstrategies.com Public Awareness Chair Hannah Huber hannah.huber@styleweekly.comhannah.huber@styleweekly.com Staff Contacts: Jennifer Smith-Slabaugh: jjsmith@vcu.edujjsmith@vcu.edu Miriam Davidow: miriam@vamentoring.orgmiriam@vamentoring.org Rick Golembeski: golembeskirm@vcu.edugolembeskirm@vcu.edu
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