1. ROUTINE AND GOOD NEWS LETTERS
Ms. Debbie F. Dianco

2. Routine and Good news Letters:
- are letters that convey pleasant information.
- are easier to write.
The trick to writing these kinds of letters is to put the Main Idea at the beginning of the message.

3. ROUTINE AND GOOD NEWS LETTERS
= take the direct approach in delivering information.
Main Idea
Supporting Details
Neutral Or Positive Closing

4. ADVANTAGES Saves time for the reader.
Places the main idea at the beginning, where it will be emphasized.
Simplifies composition.
Once the important idea is identified and written, the remaining sentences fall into place.

5. ROUTINE AND GOOD NEWS LETTERS
1. Main Idea
Start with the purpose of the message
2. Supporting Ideas
Follow with the facts behind the purpose
3. Close
End with a positive or neutral idea to build goodwill or to get action

6. Remember: Do not use impersonal or weak language.
Express ideas from the reader’s point of view.
Use a friendly and personal tone.

7. Letter of Invitation April 7th, 20-- PJ Party
22 Yew Street, Cambridge, Ontario
Tel:
Dear Valued Customer:
Our records show that you have been a customer of PJ Party Inc. since our grand opening last year. We
would like to thank you for your business by inviting you to our preferred customer Spring Extravaganza this
Saturday.
Saturday's sales event is by invitation only. All of our stock, including pajamas and bedding will be marked
down from 50 80% off.* Doors open at 9:00 AM sharp. Complimentary coffee and donuts will be served.
Public admission will commence at noon.
In addition, please accept the enclosed $10 gift certificate to use with your purchase of $75 or more.
We look forward to seeing you at PJ's on Saturday. Please bring this invitation with you and present it at the
door.
Sincerely,
Linda Lane
Store Manager
*All sales are final. No exchanges.
Enclosure: Gift Certificate #345 (not redeemable for cash)

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