1. Advocacy and Partnerships for the MDGs 2 April 2009 Paris, France

2. The Fund’s call for advocacy, strategic alliances and mobilization. The Fund presents a valuable opportunity Citizen engagement is critical to MDG achievement There is a clear obligation to be transparent Risk management will be critical in the coming years The Fund’s call for advocacy, strategic alliances and mobilization. The Fund presents a valuable opportunity Citizen engagement is critical to MDG achievement There is a clear obligation to be transparent Risk management will be critical in the coming years Rationale for this Strategy

3. Overall Goal Accelerate progress on the MDGs by raising awareness, strengthening broad-based support and action and increasing citizen engagement in MDG policy and practice. Overall Goal Accelerate progress on the MDGs by raising awareness, strengthening broad-based support and action and increasing citizen engagement in MDG policy and practice.

4. Outcome 1 Increased awareness and support for the MDGs and the Fund INTERVENTIONS Strategic partnerships with the media National and local level awareness raising: key events Joining hands with select civil society organizations on MDG advocacy Working with UNCG for joint MDG communications

5. Outcome 2 Leverage programmes for increased MDG results INTERVENTIONS Encourage national appropriation of positive policy frameworks Strengthen civil society organization and participation Facilitate knowledge sharing for scaling up and advocacy. Working with key partners towards the 2010 global MDG Review

6. Outcome 3 Achieve greater accountability and transparency INTERVENTIONS To all partners, including Governments, citizens and donor- access to information and opportunities for effective participation Ensure clarity and consistency of outcomes sought, messages transmitted Build MDG-F identity ensuring appropriate visibility

7. Strategic Partnerships Wider coverage and outreach Greater legitimacy Comparative advantage and expertise Avoid duplication More cost-effective

8. Opportunities and challenges 52 countries with Joint Programmes- guidance Joint UN offers leveraging power and outreach Nine focus countries for more in depth work Capacity in communication and advocacy Limited resources allocated to this area Weak partnerships with non-state actors Restricted space for CSO activity in some countries

9. Thank you… MDG-F Secretariat: mdgf.secretariat@undp.orgmdgf.secretariat@undp.org Phone: +1 212 906 6180 MDG-F Secretariat: mdgf.secretariat@undp.orgmdgf.secretariat@undp.org Phone: +1 212 906 6180