1. Bianca Rose Dance Company
Marketing Plan:
Bianca Rose Dance Company
Bianca Babin

2. Company Overview What we provide Why we are better than the rest
Professionals
Competitive & Recreational
Dance wear/accessories
Childcare
Why we are better than the rest
Afterschool childcare program
Scholarships
Instills value

3. Target Market Middle to upper class Parents with 1- 4 children
Having obtained a bachelor’s degree or higher
Combined household income of $75,000 or more

4. SWOT Strength: Opportunity: Weakness: Threats: Diverse services
Surveys on Facebook
Weakness:
New company/not well known
Threats:
Other dance studios

5. Financial Projections