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Adults Are People, Too! Summer Reading Programs for Grown-Ups Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services
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Why ADULTS VOTE! Make some new library advocates. Parents should be modelling good behavior. Readers make readers. Don’t forget the Boomers – Active brains and social participation is paramount. Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services
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Outcomes Based Planning Your mission statement includes Adult Services Your Library serves your community – including adults Good libraries offer programs for adults all year long – including the Summer Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services
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Who? People Parents Seniors College Students Regular Patrons Staff Every Adult! Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services
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Who? Partners Senior and Community Centers Recreation and Parks Districts Universities and Community Colleges City Council and Library Board Coffee shops, restaurants, bars, bowling alleys, grocery stores Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services
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How? Marketing Marketing Marketing Have a strong presence on your website Capture the “captive” audience – be inclusive Go to where your adults are Speak their language Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services
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What? What’s worked in the past? Know your community Know your partners Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services Photo courtesy of the Ventura County Star
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More Tips Use online registration A great opportunity to capture information Ask for email and turn that list in to a way to email-market your events. The next year you can use that list to remind everyone to sign up. Adults do not expect there to be an SRP for them. Make their day! Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services
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More Tips Incentivize: Offer a prize drawing for finishers. Something fabulous. Have your patrons indicate the favorite book they read on their reading logs, and make a display of those favorites at the end of the summer. Very popular! Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services
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More Information? Morgan Pershing, Adult Services Librarian mpershing@santaclaraca.gov Heather Cousin, Library Services Director hcousin@tolibrary.org Morgan Pershing, Santa Clara City Library Heather Cousin, Thousand Oaks Library Services
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