1. S PONSORSHIP PROPOSAL B AJA SAE I NDIA 2011 Team Firebolt Birla Institute of Technology, Mesra, Ranchi

2. ABOUT US o Birla Institute of Technology, Mesra, Ranchi ranks among the top 15 engineering colleges in India. o Established in 1955 o Team Firebolt o has 15 students as its members from various branches of engineering. o participated in Baja SAE India 2010 and finished 3 rd in maneuverability and 16 th in acceleration o aims for a top 3 finish this time and the work is going on in full swing. o aims for extensive testing of the vehicle this time. o Intent on utilizing the experience from last years event

3. EVENT B AJA SAE I NDIA 2011 Objective: To design and build an all terrain vehicle (ATV) Eligibility: Undergraduate and post graduate students Location: 7 separate events including India: Pithampur (near Indore) Madhya Pradesh 6 other event locations across the world Organizers : India: SAE* India, in association with ARAI and NATRiP Vehicle Specifications India: 340 cc engine by Lombardini Kohler No. of participating teams India – approx 100 ( Around 3000 people at the event site)

4. E VALUATION C RITERIA Static Events (Design evaluation, cost and marketing presentation) Dynamic events Acceleration test: 100 points( time taken to accelerate for a distance of 150 feet Maneuverability: 100 points( Time taken to manuevre around 7 cones in a zig-zag fashion Hill climb: 100 points ( Time taken to cover a fixed distance on an incline of around 45 degrees) Endurance race: 400 points ( Team covering max. no. of laps running the vehicle continuously for a duration of 4 hours wins)

5. C ORPORATE PRESENCE JK TyreMahindraIdea BoschBharat Petroleum Tata Steel CumminsRelianceBridgestone and many more…

6. M EDIA P UBLICITY : N ATIONAL Sponsor’s color theme on the car and team apparel could be used to highlight their brand Print media : Event covered by several popular magazines and newspapers including: Economic Times (Zigwheels) AutoCar India etc. Television coverage: India event aired on several news & other national TV channels such as: Ten Sports Zee News Star News DD National Company name to be prominently displayed on the team website Event Site: Sponsor company banners to be prominently displayed at the pit area* allotted to team at event site Through entire event duration of 4 days Exposure to 3000 students + Industry

7. P UBLICITY : R ANCHI Press Conference: To be organized by our team at BIT Mesra, Ranchi after completion of manufacturing stage Solely for the benefit of the sponsor Sponsor name to be highlighted at the podium, through banners, etc. Will get good coverage in local & regional newspapers and TV channels Display Publicity: Vehicle Graphics: Company name & logo to be prominently displayed (Widest coverage to the title sponsor) Success-driven Publicity: Sponsor will get excellent publicity in post event news coverage especially in case the team finishes among top 3. Exposure to a 4000 student base in BIT * Each participating team is allotted a pit area at the event site; which is the focal point for the vehicle’s inspection and design evaluation

8. F OR M ORE D ETAILS … Team Website www.teamfirebolt.in Event Website (India) www.bajasaeindia.org Contact: Japveer Singh Arora Dr. Arbind Kumar (Team Captain) ( Faculty Advisor) Mobile: +91 99551 65213 Mobile: +91 9431382609 Email: japveer@teamfirebolt.in Email: arbindkrmechbitmesra@gmail.comjapveer@teamfirebolt.in