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Welcome to the Twelfth Annual Investor’s Meeting.

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Presentation on theme: "Welcome to the Twelfth Annual Investor’s Meeting."— Presentation transcript:

1 Welcome to the Twelfth Annual Investor’s Meeting

2 Thank You

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4 Fredericksburg Regional Alliance Public/Private Partnership City of Fredericksburg Caroline King George Spotsylvania Stafford  61 Private Sector Investors

5 Economic Development Team  City of Fredericksburg – Karen Hedelt  Caroline County – Gary Wilson  King George County – Nicole Thompson  Spotsylvania County – Tom Rumora  Stafford County – Tim Baroody

6 Impact of Recession: A Regional Perspective  Certain segments of the business community impacted more than others  Perceptions of the region’s economy depends on what business you are in  Many people still do not “feel” the recession is over

7 Marketing Activities to Generate More Business           Centre Court

8 Marketing Activities to Generate More Business           UMW Dahlgren Education & Research Center

9 Marketing & Networking Activities  14 Marketing Events  15 Legislative & Political Receptions  19 Speaking Engagements  103 Networking Activities & One-on-One Meetings Health South All designed to attract attention to and generate calls

10 Representing the Region  Handed out over 700 business cards  Answered 1,510 in-bound business calls  Provided marketing and business product information to 364 inquiries Mary Washington Hospital

11  Provides a positive picture of what demographics mean to our region  Positive interpretation of data – Business Connecting with Customers  Represent each locality fairly with equal access to land the project  Essentially, when calls come in, the FRA puts enthusiasm on the line Mission

12 Demographics within 15-mile radius  Homes with $100k+ Income: 27,986 (29.7%)  Population with College Deg: 67,358 (39.3%)  Total Population: 269,584 (Age 25+: 171,394)  Median Age: 34.3yrs. Customized Maps Locate the Customers

13 Demographics Help Existing Business Are you utilizing our free services?  Best location for financial investment  Targeting consumer demographics and projected spending patterns  Property searches aligned with strong demographic data  Locate competing businesses HCA Spotsylvania Regional Medical Center

14 Corporate Executives Looking for a New Location Ask Interesting Questions  “Please send a copy of your major league sports team schedule for the season”  “Include a map of your metro stops near large public facilities”  “Include information on your trauma center” McKesson

15 Challenges in Marketing  Need Meaningful High-Impact Budget  European Executives’ Knowledge of U.S.  Targeting How a Decision Maker Will React to Information

16 Forecast Impact of BRAC  Russell-Knox Building 5 Agencies 3,200 Government Workers  Positive Impact of UMW Partnership with Higher Education  Closer Proximity to Defense Bases  Cluster Effect: 350 Government Contractors to 875 Quantico Corporate Center

17 Fredericksburg Regional Alliance at the University of Mary Washington

18 Economic Newsletter

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21 Main Street America is the Customer of Higher Education Higher Education  Major part of our regional economy  Impacts competitiveness of labor force’s #1 issue  Facilitator of “life long” learning – upgrading skills  Investing in America’s #1 resource

22 Higher Education and the Economy:  60% of current unemployed have a high school degree or lower  Core skills – Related to predicting job performance William Anderson Convocation Center

23 FRA/UMW Line of Communication Getting from Meta Braymer

24 Germanna Community College Academic Services Building

25 Eagle Village at UMW

26 Main Street Benefits of FRA/UMW Partnership  Knowledge of cultural business traditions  Language translations  Analysis and regional studies  Global teleconferencing facilities  Presence of International students  Internships available

27 Bell Curve Graph to come What Businesses are Telling Us..

28 The Economic Future of the Region  Strategic location near Nation’s capital remains in play  Infrastructure in place  Leadership of Higher Education engaged in increasing competitiveness  Next Stage: More Corporate Locations

29 Looking to the Future Question for Consideration: What is in the best interest of the region?


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