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Tuolumne County Visitors Bureau 2014-2015 Year In Review.

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Presentation on theme: "Tuolumne County Visitors Bureau 2014-2015 Year In Review."— Presentation transcript:

1 Tuolumne County Visitors Bureau 2014-2015 Year In Review

2 New Programs in 2014-2015 PIT Stops Tourism Summit Local Fam Tours New Membership Database Program

3 Sunset Magazine and Via Magazine

4 Sacramento Magazine, December 2014 Berkshire-Hathaway SF Travel

5 KNBR 680 Special Lodging Promotion Commercials – World Series! Live Promo Mentions KNBR Facebook Promotions Digital E-blast from KNBR

6 Happy Partners When a Marketing Plan Comes Together….

7 Public Relations and Susan Wilson, Publicist Connecting Tuolumne County to a world of journalists Getting it out there! Tuolumne County’s access to the Gold Country, the High Country and Yosemite Elevating partnerships with key tourism entities like SF Travel, Visit California and TravMedia Creating parallel messaging with marketing campaigns Advocate for Tuolumne County Tourism

8 Yosemite’s 125 th Anniversary Time Capsule Tuolumne County Vacation Planner “Follow Me to Tuolumne” License Plate Frame Flash Drive filled with Tuolumne County Photos To be opened in 125 Years!

9 In the Works & Looking Ahead

10 National Geographic Digital Nomad Campaign Over 7 Million Fans and Followers on Social Media In National Geographic Newsletter sent to 1.4 million households Domestic and International Markets

11 Thank you Tuolumne County and City of Sonora for reinvesting TOT $ into the Tuolumne County Visitors Bureau Marketing Programs!


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