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Published byCharlene Shepherd Modified over 9 years ago
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New Ways to Market your Business Learn What’s New at Escapia for your Website. Learn Top Marketing Actions for your Business. Learn Marketing skills from Guest Speakers.
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New Property List
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New Detail Pages
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New Booking Pages
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Top Marketing Actions You Can Take Today 1. Get in Front of Guests 2. Capture Guests Attention 3. Convert Guests 1 1 2 2 3 3
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Get in Front of Guests Social Media Just having a website is not enough… Unit Distribution 1 1
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Get in Front of Guests 1.Auto Distribution 2.Share booking commissions with owners ENET Partner Network 1 1
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Get in Front of Guests 1.Facebook 2.Twitter 3.Blog 4.Flickr 5.YouTube Social Media 1 1
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-You need to be there, everyone and their mom is. -Build a community of past & future guests. -Do promotions. -Feature your location. Facebook Get in Front of Guests 1 1
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-Building a follow-ship of people interested in Vacation Rentals. -Share information about your area. -Do promotions. Twitter Get in Front of Guests 1 1
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-Share stories about your owners & your company. -Share information about your location. -Share guest stories. Blog Get in Front of Guests 1 1
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-Share photos of your team -Share photos of your units -Share video house tours Flikr & YouTube Get in Front of Guests 1 1
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Capture Guests Attention Unit Content Just finding you is not enough… Your Website 2 2
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Capture Guests Attention 1.Clean & concise home page 2.Quick search 3.Prominent contact details 4.Cater to all types of customers 5.SEO Website Essentials 2 2
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Website Design Paul Herman from Visual Data Systems!
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Capture Guests Attention 1.Descriptions 2.Photos 3.Amenities 4.Ratings & Reviews Content 2 2
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Convert Guests OnlinePhone 3 3 Now it’s time to make sure guests book! Email
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Convert Guests Email inquiries 1.Speed of Response 2.Auto Response 3.Quality of the Response 4.Second Efforts 3 3
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Trent Blizzard Blizzard Marketing
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And Remember... -Be creative in your marketing. -Keep your website clean & concise. -Content & photos make all the difference. -Leverage all available distribution. -Respond all inquiries. -Track and report your work.
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Who’s Next?
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