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The Principles of Design

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Presentation on theme: "The Principles of Design"— Presentation transcript:

1 The Principles of Design

2 Principles of Design The Rules that govern how the artists organize the elements of Art. The Principles are Balance, Rhythm, Repetition, Pattern, Movement, Proportion, Emphasis and Variety or Contrast.

3 Balance Principle of design concerned with equalizing the visual forces or elements in the work of art. The types of balance are: Symmetry or Formal Balance Asymmetry or Informal Balance Radial Balance

4 Symmetry Also called Formal Balance
Occurs when equal or very similar, elements are placed on opposite sides of a central axis.

5 Examples of Symmetry or Formal Balance

6 Asymmetry Also called Informal Balance
Occurs when there is a balance of unlike objects.

7 The Great Wave off Kanagawa
Examples of Informal Balance or Asymetry Baby at Play by Thomas Eakins The Great Wave off Kanagawa by Katsushika Hokusai

8 Radial Balance Type of Balance in which forces or elements of a design come out or radiate from a central point.

9 Examples of Radial Balance

10 Rhythm Principles of Design that indicates movement by the repetition of elements. There are four types of Rhythm Random Regular Alternating Progressive or

11 Progressive Rhythm Transformations by M C Escher

12 Repetition Technique for creating rhythm and unity in which a single element is appears again and again. Repetition is very similar to Rhythm and they are usually used together by sometimes you can have Rhythm without Repetition (example, Progressive Rhythm)

13 Progressive Rhythm Transformations by M C Escher This work uses
Rhythm but not Repetition

14 Pattern A Two-dimensional, visual repetition
Examples of Pattern are fabric, wallpaper, bed spreads.

15 Work by Henri Matisse that uses a lot of pattern

16 Movement Principle of design that deals with creating the illusion of action or physical change in position.

17 Movement Dynamism of a Dog on a Leash by Giacomo Balla 1912
Oil on Canvas The many repetitions of the legs, feet, tail, and chain in this work give it the appearance of actual movement.

18 Nude Descending a Staircase by Marcel Duchamp Captures the feeling
of movement that occurs when someone is walking down the stairs.

19 Most art does not really move but there are some
Mobile from National Gallery of Art Lobster Trap and Fish Tail Most art does not really move but there are some examples of mobiles by Alexander Calder that do move.

20 Proportion The principle of art concerned with the size relationship of one part to another. If you have ever tried to draw a human figure and realized that the head was too big or small compared to the rest of the body, you were already using the principle of proportion.

21 Facial Proportions

22 Body Proportion The basic rule of thumb is that the body is 71/2 or
8 times the size of the head.

23 Leonardo da Vinci (Italian, ), Study of proportions, from Vitruvius's De Architectura, pen and ink Leonardo, inspired by the mathematician Vitruvius (Roman, 1st century BCE), drew this famous picture of Vitruvian Man -- a sort of ideal figure -- whose arm span is equal to his height -- a ratio of one, or 1:1.

24 he made Mary much larger than the body of Jesus.
Artist can change the actual proportion at any time. In this work by Michelangelo, he made Mary much larger than the body of Jesus. If Mary could stand up, she would be about nine feet tall! He did this so that she wouldn’t look crushed by the weight of the body. The Pieta by Michelangelo

25 Examples of Contemporary Artists who distort proportion.

26 Emphasis The principle of design that makes one part of a work dominant over the other parts. That dominant part is called the “Focal Point”. The Focal Point is the first part of the work to attract the viewers attention.

27 Emphasis by Location In the Dining Room by Berthe Morisot
The young woman appears to be in the center of this painting. A lot of times, we naturally look in the center of the picture first like we would with a photo or camera.

28 Emphasis by Contrast Rembrandt. Self-Portrait. c. 1629. Oil on canvas.
Rembrandt uses value contrast to create a focal point in this work. Only the head and the area immediately around it are painted in light values. The background sinks into darkness.

29 Emphasis by Convergence
Baptism in Kansas by John Steuart Curry In this painting all the people are staring at the preacher and the girl. The viewer becomes one of the crowd and stares too.

30 Emphasizing with the Unususal
Time Transfixed, 1939 Artist: Rene Magritte ( ) Surrealist By placing very unusual objects or impossible activities in a work, an artist can also create a focal point.

31 Contrast or Variety Principle of Design concerned with difference or contrast. An artwork which makes use of many different hues, values, lines, textures, and shapes would reflect the artist's use of variety.

32 This Art work contains different colors, shapes, and vegetables to make the picture more interesting.

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35 Exit Ticket Draw examples of the following:
1. Symmetry (formal Balance) 2. Asymmetry (informal balance) 3. Radial Balance 4. Any Type of Rhythm 5. Pattern 6. Realistic Proportion 7. Unrealistic Proportion 8. Variety 9. Emphasis

36 by Mary Ann Dyer Feb. 2005


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