1. Extra Credit Opportunity Research Participation System Research Participation System ½ percent credit for every half-hour of participation ½ percent credit for every half-hour of participation Maximum of 3% Maximum of 3% Cancellations must occur at least 2 hours before appointment Cancellations must occur at least 2 hours before appointment Instructions: http://www.cla.purdue.edu/communication/under graduate/Research_Participation_Systems.html Instructions: http://www.cla.purdue.edu/communication/under graduate/Research_Participation_Systems.html To create an account: http://purdue-comm.sona-systems.com/ To create an account: http://purdue-comm.sona-systems.com/ http://purdue-comm.sona-systems.com/

2. What is organizational communication?

3. Communication Model ENCODING DECODING RECEIVERCHANNELMESSAGESOURCE FEEDBACK

4. Communication Activity Activity What happened? What happened? “Messiness” of communication process “Messiness” of communication process “Messiness” of communication process “Messiness” of communication process In organizational contexts: 1. Inadequate information 2. Information overload 3. Poor timing 4. Lack of feedback 5. Problems with channels Problems with channelsProblems with channels

5. Organization Miller’s 5 features of an organization (handout) Miller’s 5 features of an organization (handout) Inclusive Inclusive Comprehensive Comprehensive Features of Contemporary Organizations Features of Contemporary Organizations Complex Complex Speed Speed

6. Organizational Communication W. Charles Redding – Purdue W. Charles Redding – Purdue Interpersonal comm., rhetoric, management, psychology, sociology… Interpersonal comm., rhetoric, management, psychology, sociology… Early Views of Org. Com: Organizational Communication Involves Information Transfer : Communication is the pipeline through which information flows from one person to another. Organizational Communication Involves Information Transfer : Communication is the pipeline through which information flows from one person to another. Information overload, distortion Information overload, distortion Meaning lies with the source/sender Meaning lies with the source/sender Organizational Communication is a Transactional Process: People are senders and receivers simultaneously. Organizational Communication is a Transactional Process: People are senders and receivers simultaneously. Feedback is key Feedback is key

7. Organizational Communication is: “The processing and interpreting of messages, information, meaning, and symbolic activity within and between organizations” (Putnam, 1983) “The processing and interpreting of messages, information, meaning, and symbolic activity within and between organizations” (Putnam, 1983)--Process --Verbal and nonverbal --Meanings are in people --Meanings are in people

8. Coors' slogan "Turn it loose" was turned into "Suffer from diarrhea" in Spanish. Coors' slogan "Turn it loose" was turned into "Suffer from diarrhea" in Spanish. Kentucky Fried Chicken's ''Finger Lickin' Good" campaign was translated in China as "Eat your fingers off." Kentucky Fried Chicken's ''Finger Lickin' Good" campaign was translated in China as "Eat your fingers off." Frank Perdue's campaign "It takes a tough man to make a tender chicken" was translated in Spanish as "It takes a sexually stimulated man to make a chicken affectionate." Frank Perdue's campaign "It takes a tough man to make a tender chicken" was translated in Spanish as "It takes a sexually stimulated man to make a chicken affectionate."

9. Organizational Communication is… Rhetorical Rhetorical Invention (creation) Invention (creation) Messages Messages Reception Reception Stakeholders Stakeholders Johnson & Johnson Credo What is/are its message(s)? Who is/are its audience(s)?