1. Find your team and go to a table

4. analogous situations I nspire R eframe S urprise

5. analogous situations Where else has setting similar to ours? Who else does something similar to us?

6. analogous situations Where else has has a mentoring model? Who else trains people in mass?

7. analogous situations Where else has has a mentoring model? Who else trains people in mass? Intense jobs Home Depot The Military kitchen lumbar painting garbage air traffic control Spark

8. analogous situations Where 9 min Who 9 min Narrow 5 min

10. Step 1 : Warm-up: Make a prototype using only paper and tape. Divide and conquer to make one interface and one interaction (5 min). Interfaces: How would they be setup? Checkout experience online Buying tickets at a train station Service for providing after-work experiences New scheduling interface for families Choosing vacation itinerary Interactions: How would they work? New kind of peer evaluations Engaging product shelf display New toy concept – toys that interact with each other Step 2 : Have another member of your team engage with your prototype. What was surprising about what they did with it? (5 min) Step 3: Create paper prototypes of your idea. They might be interfaces or interactions. Bias towards action and make. Create individually first. (5 min) Step 4: Share your paper prototypes with your group. (10 min) Step 5: Build on each other’s prototypes. Prep to take into the wild. (5 min)

13. SOME NOTES ON USER TESTING

14. Show Don’t Tell (or Sell)

15. Observe

16. Seek root understanding http://www.oaklandish.org/

17. Test with Real Users, In Their Real Lives

18. Be systematic about how you gather feedback

19. Prototype to Understand Prototype to Communicat e Prototype to Explore

20. Prototype to Understand Understand the problem space Empathy work Expertise gaining Prototype to Explore Explore the design options Test to learn and to decide Prototype to Communicate Communicate your idea Use prototype as sales pitch centerpiece

21. http://www.flickr.com/photos/k3v1nm/3612007583/

24. Placeholder Superheroes

26. Gone to the ATM

28. Happy customer back in line