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Computer Graphics Mrs. A.  A slogan is a memorable motto or phrase used in a commercial and other context as a repetitive expression of an idea or purpose.

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Presentation on theme: "Computer Graphics Mrs. A.  A slogan is a memorable motto or phrase used in a commercial and other context as a repetitive expression of an idea or purpose."— Presentation transcript:

1 Computer Graphics Mrs. A

2  A slogan is a memorable motto or phrase used in a commercial and other context as a repetitive expression of an idea or purpose. http://en.wikipedia.org/wiki/Slogan

3 Slogans  “The Way A Sandwich Should Be”  “Think Outside the Bun” “Make a run for the border “  “I'm lovin' it” “What you want is what you get”  “Do what tastes right” “Where's the Beef?”

4  Taiwan: The translation of the Pepsi slogan "Come alive with the Pepsi Generation" came out as "Pepsi will bring your ancestors back from the dead.”  In Germany, they found out that their beloved catch-phrase meant "Come out of the grave with Pepsi."

5  A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. http://en.wikipedia.org/wiki/Logo

6 What is it?

7  General Motors introduced the Chevy Nova in South America and the cars were not selling. They were unaware that "no va" means "it won't go."  The word "Gerber" (the baby food company) means "to puke" in French.

8  When translated into Chinese, the Kentucky Fried Chicken slogan "finger-lickin' good" came out as "eat your fingers off“.  In Italy, a campaign for Schweppes Tonic Water translated the name into Schweppes Toilet Water.  PSSST hair product

9 About:  Slogans…  Logos…  Names…


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