1. 40 Million Page Views Is Not Enough @grovesprof | @brizzyc

11. InterestAwarenessExposure Attentiveness Loyalty ENGAGEMENT Appreciation Emotion Recall Attitude Behavior @grovesprof | @brizzyc

16. Nine or more return visits O.85% (May 2011) | 1.35% (May 2012) @grovesprof | @brizzyc

19. Some of our best journalists are actually getting the most traffic. But some of our best journalists aren’t. So what’s the distinction there? … ‘Hey guys, some people are really contributing a lot, and some people aren’t,’ and it’s the first time we’ve ever talked about that. And it’s not an easy conversation to have. @grovesprof | @brizzyc

21. @CSMonitor: 37,202 followers @CSMPolitics: 3,196 followers 76,175 likes @grovesprof | @brizzyc

23. InterestAwarenessExposure Attentiveness Loyalty ENGAGEMENT Appreciation Emotion Recall Attitude Behavior @grovesprof | @brizzyc

25. We've made this change after extensive analysis of the comments our articles have received over the past two years. Some have been thoughtful. Some have added useful information or pointed out our mistakes. Thank you for those. But many comments have been non- productive.

26. InterestAwarenessExposure Attentiveness Loyalty ENGAGEMENT Appreciation Emotion Recall Attitude Behavior @grovesprof | @brizzyc

27. Dr. Jonathan Groves Assistant Professor, Drury University Twitter: @grovesprof E-mail: jgroves@drury.edu Blog: changingjournalism.org Dr. Carrie Brown-Smith Assistant Professor, University of Memphis Twitter: @Brizzyc E-mail: cbrown14@memphis.edu Blog: changingnewsroom.wordpress.com