1. O’Reilly’s New Academic Initiative Merlot Conference August 7, 2003

2. Goals Provide access to high-quality books, articles and materials for Computer Science and Information Technology programs Provide an Exchange platform for supplemental materials Allow student access to content from multiple books per semester at a reduced overall cost per course Provide a mechanism for Peer review and recognition for contributors Provide multiple delivery options

3. Program Components Academic membership program Access to Safari Tech Books Online Material repository and forum for exchange (eBay/Amazon for academic materials) Custom Print and Virtual Books Interoperability with Merlot and related Academic community sites/projects

4. SafariSafari publishers represent nearly 60% of the 3.3 million technical print books sold year to date. Technology Print Book Unit Sales YTD Source: Nielsen Bookscan Data YTD through week ending 6/15/03. Bookscan reflects units sold in retail channel including Amazon. Clusters are ranked above from largest to the smallest. Safari publishers exceed 50% share in 12 out of the 15 technical clusters -- including the five largest clusters! Safari publishers represent nearly 60% market share.

5. What are we looking for? Feedback and ideas Participation Grass-roots marketing efforts