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Published byJune Jennings Modified over 9 years ago
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Lecture 6
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Social Responsibility Business Commitments To Stakeholders Stakeholders Affected: –Groups –Individuals –Organizations
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Stakeholders
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Evolving Social Consciousness 1930s – 1940s 1960s – 1970s 1980s – 1990s 2000+ John D. Rockefeller J. P. Morgan Cornelius Vanderbilt Vietnam War Social Activism Laissez-Faire Corporate Scandals Increased Gov’t Control Tighter Standards
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Social Responsibility Environment Customer Employees Investors
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Social Responsibility - Environment Pollution –Air (emission of carbon monoxide) –Water –Land Improve quality Prevention of future contamination Toxic Waste Recycling
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Consumer Rights Safe Products Informed About Product To Be Heard Choose What To Buy To Be Educated Courteous Service
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Unfair Pricing Collusion –Two firms collaborate on price fixing Gouging –Price above the market price when no other retailer is available
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Advertising Ethics Food Product Labeling –Light, reduced calorie, diet, low fat Misleading Product Claims Deceptive Morally Objectionable
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Employer Commitments To Employee Job Skills Respect & Compassion –Nondiscrimination –Equal Opportunities –Physically & Socially Safe Workplace
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Whistleblowers Employees who detect and tries to put an end to company’s unethical, illegal, socially irresponsible action by publicizing them
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Responsibility To Investors Improper Financial Management Check Kiting Insider Trading Financial Misrepresentation- GAAP
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Social Responsibility Approaches/Stances Obstructionist –Do as little as possible –Deny or cover actions –Little regards to ethics Defensive –What is required legally
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Social Responsibility Approaches/Stances Accommodative –Meets standards but will go further in certain cases Proactive –Actively participates in CSR Low Level High Level Obstructionist DefensiveAccommodativeProactive
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Social Responsibility Auditing Success of Program Starts At Top Requires Management Support –Set %age of profits for social programmes Single Manager In Charge Conduct Social Audits –Systematic analysis of the firms success in using funds to meet its obligation
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