1. I Am Hope Campaign

2. I Am Hope Team Introduce Yourself: Name, Year and Course, Team

3. I AM HOPE Reminds us of our capability to INSPIRE Holding On to Positivity through Encouragement: There’s a future, and that future is in our hands – It’s up to us to show them. AND we should also open our eyes to the inspiration that would come from their courage to continue fighting this dreaded disease.

4. PURPOSE EXTERNAL and INTERNAL ADVOCACY ◦ Loyola Schools ◦ Off Campus Organizations ◦ Cancer Foundations ◦ Corporate Entities ◦ Families ◦ Open Invitation through various media FUND RAISING ◦ Donation Boxes ◦ Art Materials Drive ◦ Be Brave Get Shaved Donations ◦ Corporate Affiliates ◦ Org Tie-Ups

5. WAIT… What advocacy? The CHILD LIFE PROGRAM. The Child Life Program provides psychosocial care for pediatric cancer patients by helping them cope with the stress and anxiety brought about in a hospital setting. At the same time, it assists in the child’s normal growth and development.

6. Details of the Event Where? ◦ Quezon City Circle’s Disco Area When? ◦ November 14, 2009 : Saturday, 11am to 6pm. (For us, it’s 7AM Calltime) Who? ◦ YOU, the Ateneo Community, Celebrities, Basketball Teams, Cancer Foundations, Child Foundations, Corporations ◦ Some organizations that will participate: DLSU Student Catholic Action, UP Ecosoc, UP Volunteers for Children, UP Engineering, UA&P Dulaang ROC, UA&P I-MIC, UST- Unicef, Helpers Anonymous, UFoundation, ViARE, Haranya, My Little Art Place, Ateneo Basketball Team… AND COUNTING

7. The Core Team Logistics: Mikee Garcia Promotions: Kat Rodriguez Marketing: Iris Templo Programs: Micaela Molaer Liaisons: Elwell Mariano Documentations & Publications: Aileen Chua Be Brave Get Shaved: Emil Tabel

8. Logistics Before Event: Contact Suppliers, Make Wishing Wall, Order Paraphernalia, Children’s Transportation During Event: Prepare all needed equipments, Deliver meals, Prepare Booths, Ushering System Venue Decoration, Transportation, Wishing Wall, Food Booths, Equipments and Effects: Sound System, Registration Booth, Kythe Exhibit, Security and Ushering System, Paraphernalia: T- Shirt, Caps, Laminated ID tags, Stickers IMMEDIATE: ◦ Conceptualize the needs of the Wishing Wall ◦ Find contacts for suppliers of the paraphernalia  Shirt and Bandana already have  Stickers, Laminated ID

9. Promotions and Designs  Before Event: Prepare Designs, Promo Materials, Promo Strategies  During Event: Help Design Booths  Designers, Promotional Strategies  Immediate:  Facebook Account, Event, Group of IAH  Shirt Design, Bandana Design  Promotional Strategy  Coordinate with Marketing Team for Media Coverage  Go to other schools to find how to promote in other schools  Layout

10. Marketing Before Event: Contact sponsors, media partners During Event: Ensure company needs, Ensure Company Benefits are met Immediate: ◦ Contact Sponsors: CASH and MEDIA Related

11. Programs Before Event: Contact performers During Event: Control of events/activities Performers’ contact Program flow regulator Immediate: ◦ Think of Parlor Games we will use ◦ GA of Participants!!! Make Theme and Designs and Food

12. Liaisons  Before Event: Contact participants  During Event: Help Logistics with Booth Set-Up, People Traffic (Booths for the Organizations etc.)  Immediate:  Outside organizations, kulitin niyo foundations, Ateneo organizations  Send out Detailed Description of Event  Announce the PARTICIPANT’S GA

13. Documentations and Publications Before Event: Write-Ups During Event: Photography, Documentations, Evaluation Write-Ups, Photography Immediate: ◦ Better brochure indicating what the organizations ought to do ◦ Documenting Participants GA

14. Be Brave Get Shaved Team Finds participants for the Be Brave Get Shaved Designs the booth Ensures the needs for the shaving Immediate: ◦ Look for participants: High Schools, ROTC, CAT, Bald Societ or something! ◦ Send out of Participation Letters

15. Operating Schedule 7:00AM Set Up 9:00AM Call Time for other Participants 10:45AM Call Time for Children 11:00AM Opening Remarks 11:15AM Getting to Know 11:45AM Lunch 12:00PM Introduction of BBGS 12:10PM Kythe Inc Speaker 12:25PM Song Performance 12:55PM Kythe Family Speaker 1:05PM Child Speakers 1:15PM Song for Hope 1:40PM Wishing Speeches 1:50PM Children’s Performance 2:05PM Wishing Speeches 2:15PM Children’s Performance 2:30PM Wishing Speeches 2:40PM Parlor Games 3:30PM Dance Activity 3:40PM Booths Open 5:00PM Balloon Pictorial 5:30PM Closing

16. What to Expect Before the Event? Group Consultations for August  Liaisons and Marketing and Be Brave Get Shaved  Logistics and Promotions  Programs and DocPub Preparations for Participant’s GA IAH Video in the CAF, and other schools

17. SEPTEMBER 4 GA GA is for the different organizations participating in the event ◦ Food ◦ Instructional Papers (Brochure) ◦ Booth Decisions ◦ Operating Schedule ◦ Instructions ◦ Memorandum of Agreements for Signing c/o Project Heads

18. What to Expect During IAH? Performances from Artists Photo Booth Talks and Testimonials Celebrities ABS CBN/ GMA Lots of Free Food and Drinks Lots of Free Stuff A Spectacular Event

19. What to Expect After IAH? It’s a CAMPAIGN… So what’s the best way to Campaign? Let’s USE THE MEDIA And maybe an IAH Part 2? (Trinoma?)

20. Brainstorming Time! We want something UNIQUE in the event. Variety of Forms: Bubble Machine, Yellow/Blue Ribbons all over the place, Giant Photos of Children, Writing I Am Hope on People’s Arms, Giving them an IAH Mark Somewhere AND, What can we do to make it an EFFECTIVE CAMPAIGN?

21. Reminders CHECK YOUR MAIL at least twice a week REPLY to our YG Emails, We WANT to hear from YOU Add our multiply site: http://theiamhopecampaign.multiply.com and spread the message http://theiamhopecampaign.multiply.com Get at least TWO (2) PEOPLE to get their heads shaved If you have COMPANY CONTACTS that you think would be willing to sponsor, tell us WISH LIST: We’ll be asking your help to send out wish lists to your family members or company contacts if they are willing to donate to our event