1. Dick Carlson www.TechHerding.com Having A Wonderful Time -- And I'm Not There!

2. More and more events are using virtual technology tools to drive connections, extend networking and add business benefits to the traditional in-person event. Like pre-show blogging and post-show content sharing. Like avatars that represent your interests and resources. Like attendee-developed content and resource material. How can you add these technical tools to increase the value of events to your clients? What are the pitfalls, and how should you think of this new model of learning and sharing? Come and join us for a discussion with Dick Carlson of The Virtual Content Company, LLC - a former Microsoft Program Manager who's been diving in to the world of social media and can help you understand how to make it work for you.

3. Who is this guy?

4. Where Do I Get That?

5. Viral Video – Technical Learning Centers at MS TechEd

7. Who are you? Cell Phone Have E-Mail Web Browser Seen eBay Seen Amazon Bought Online PayPal Account Have Read A Blog Have MySpace Page Have Posted To Wiki Have Twittered Posted Video Online Have A Podcast Know Perez Hilton

8. You’re going to be marketing to people who expect technology

9. Why are you here?

10. Your attendees use new ways of finding information

11. They’ve been using computers for some time

12. Let’s look at how you can connect with them

13. Moss Adams MA – Tube Project

15. How will you use it?

16. Don’t be evil 123

17. Blogging On The Edge: Ask Miss Mortgage

18. So what happens when you let the inmates run the asylum?

19. Bell cows can drive immediate change

20. Thom Robbins: MS Director Of Developer Outreach

22. How will you use it?

23. Build social communities

24. Getting To First Base: A Social Media Marketing Playbook

25. MS Webcasts: Nate Niederhausern MS Webcasts

27. How will you use it?

28. Unisfair

29. Second Life

30. Second Life – Making of Suzanne Vega’s guitar

32. How will you use it?

33. A public/private model usually won't increase benefits

34. Learning Town – A free social community to support an event

36. How will you use it?

37. Thank goodness, we’re almost done

38. The traditional model of communication is dead

39. Howard Gutknecht: Quick viral videos for boring keynotes

41. Where Do I Get That?

42. PCMA – Using Technology Dick Carlson www.TechHerding.com

43. Questions?

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