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Published byJohnathan Elliott Modified over 9 years ago
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BIG DATA AND ANALYTICS DO YOU NEED IT? WHAT IS HYPE AND WHAT IS FACT?
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OVERVIEW Introduction What is Big Data What is the Big Data Stack Advanced Analytics Landscape Visual Tools, Cloud, Staffing Unified Data Platform, Machine Learning, Decision Management Platform External Data, Data Streams, Rich Media Outlook for 2015 and beyond
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WHAT IS BIG DATA?
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WHAT IS THE CLOUD?
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STAFFING FOR BIG DATA
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UNIFIED DATA ARCHITECTURE
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MACHINE LEARNING
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STREAMING DATA/IOT
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DECISION MANAGEMENT
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Rich media is an Internet advertising term for a Web page ad that uses advanced technology such as streaming video, downloaded applet s (programs) that interact instantly with the user, and ads that change when the user's mouse passes over it. For example:streaming videoapplet An ad for a Hollywood movie that includes a streaming video sample of a scene from the movie A mouse cursor that is changed to an image on a particular Web site if the user requests it (for example, a cursor that changes to a tiny red question mark on a site like whatis.com) A standard-size banner ad that includes an inquiry form about ISDN installation, capturing the user's filled-in personal information, and telling the user they will be contacted by a company representative - all simply by interacting with an ad on an online publisher's Web pagebanner Advertiser servers of rich media ads that use Java applets or components may also serve regular GIF images to people whose browsers don't support Java well.JavaGIF
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NOW WHAT?
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THANK YOU Roger Clark rclark@nwnit.com
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