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POWER TO THE PEOPLE Smart Associates, LLC | John Anthony Winegarden | February 22, 2014
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P OWER TO THE P EOPLE | P T 2P. COM
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PRODUCT DESCRIPTION Power kiosks in public areas that allow people to add incremental charges to their smart devices with cash…or swipe cards. TARGET CUSTOMER STRA-TEE-GER-REE People on the move with mobile devices -- primary. Malls, Corporate Real-Estate, schools. municipalities -- secondary. Business that hand out swipe cards (i.e.: Department of Health and Human Services, transit passes, retail).
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P OWER TO THE P EOPLE | P T 2P. COM CONSUMER BENEFIT The people will have the power to be connected to friends, work, social media, apps, brands, products, and services by never having a device die for lack of power by using whatever swipe card they have on hand. SUPPORT TONE OF ADVERTISING: Alleviates concern and inconvenience of mobile devices dying while out and about. Rids the annoyance of hanging onto that swipe card that doesn’t have enough to buy anything or play a game, but has enough so you don’t throw it away. Take back the power. Power up your Life. Power it Forward. Power and freedom; Exciting and fun.
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P OWER TO THE P EOPLE | P T 2P. COM BRAND CHARACTER The people will have the power to be connected to friends, work, social media, apps, brands, products, and services by never having a device die for lack of power by using whatever swipe card they have on hand. ADVERTISING THEME IDEAS Burgh Power Hour - Star 100.7, Dave & Busters, and the City of Pittsburgh are teaming to distribute Pt2P and D&B Power Cards with enough credits for an hour charge at any mall, T-station, and D&B in the greater Pittsburgh area. The 100.7 van will also distribute cards at various events.
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STATS FROM THE PEOPLE
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P OWER IT F ORWARD | P RINT PRINT
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V IVE LA R EVOLUTION | O UTDOOR
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P OWER UP YOUR L IFE | W EB B ANNERS
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PRESS RELEASE
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ARTS ‘N CRAFTS – REALLY? ARTS AND CRAFTS? REALLY – THAT’S A DIRECTION
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ARTS ‘N CRAFTS – REALLY? ARTS AND CRAFTS? REALLY – THAT’S A DIRECTION
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QUESTIONS – COMMENTS – DIALOGUE – FIN
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