1. Mika Waris Towards Better Practices in Innovation Process - Finnish IPR-strategy Mika Waris WIPO Forum on IP and SMEs for IP Offices and other relevant Institutions in OECD 14.-15.9.2009

2. Mika Waris 1.Explain background of InnoInfo-project 2.Illustrate some conclusions 3.Finnish National IPR-strategy Presentation

3. Mika Waris The essential part of innovation environment is the IP-system Innovation- friendly environment Ideas, entrepreneurship Employment Productive business, competitiveness, growth - financing - support services - environment of know-how - network of expertise - IP-system - information sources - ways of protection IdeaPilot Enterprise Finland Enterprise Europe Network INTEGRATION Innovation environment

4. Mika Waris idea product/service market trade mark entrpreneurship R & D commercialization design right patent utility modelt technical information trade name copyright competitor information trade secret environment IP-system means to empowermarketing tool for product development necessity for networking means to control business informal protection

5. Mika Waris Lähde: Innovation process NPD = New Product Development TSG = Technology Stage Gate Conceptplanning Production Detailedplanning Marketing Aftersales Fuzzy-front-end

6. Mika Waris Development commits the costs

7. Mika Waris Granted

8. Mika Waris Objectives ●The literature study of the theoretical and empirical background of innovation activities and innovation policy. ●The exploration of reasons, content, characteristics and extent of doubling R&D and patenting efforts (e.g. strategic protection of knowledge, lack of information of parallel projects, bias of overlapping R&D in certain technological, industrial or scientific fields, etc.) ●Empirical investigation of patent decisions by NBPR ●The identifying of the main reasons for “unhealthy” overlapping R&D efforts and the exploration of opportunities to reduce “unhealthy” overlapping patenting and innovation in national innovation environment. INNOINFO research project Participants ● Tekes, NBPR, VTT INF, VTT Innovation Studies

9. Mika Waris 11 775 23 % withdrawn 33,2 % lack of novelty 89,6 % existing state-of-art 10,4 % no state-of-art Applications 11 775 Granted patents 5 144 (43,7 %) Domestic patent applications 2000 - 2005 4 609 kpl 537 kpl IP Landscape 33,2 % of R & D is redundant 33,2 % of R & D is redundant In Finland it means 2 billion euros/year

10. Mika Waris Conclusions By developing relevant information services and service providers  Remarkable improvement effects are expected to company, branch and macro level performance of industries  In particular, the improvement of competitiveness of SMEs is expected

11. Mika Waris Finnish National IPR-strategy These conclusions led to remarkable contributions in

12. Mika Waris Finnish National IPR-strategy Target areas for measures Target areas for measures Skills Skills - IPR-training in universities and polytechnics - Business strategy – new business literacy - International contractual competency in IPRs - Exploitation of patent information The efficiency and clarity of the rights The efficiency and clarity of the rights - The legislation concerning IPRs - Patent quality - The high standar and speed of court proceedings

13. Mika Waris Finnish National IPR-strategy Target areas for measures … Competition policy and functionality of markets Competition policy and functionality of markets based on IPRs based on IPRs - Use of IPRs as company assets - Valuation of IPRs - The usability of patent information Functional and economic efficiency of IP-system Functional and economic efficiency of IP-system - Public financing and counselling actors to promote the IPR competence and use of patent information the IPR competence and use of patent information - Especially among start-ups - Covering also copyrights and informal protection

14. Mika Waris Finnish National IPR-strategy Main message New business paradigm! New Business Literacy!

15. Mika Waris Open innovation vs. closed innovation Source: IP Landscape

16. Mika Waris Closed innovation vs. open innovation paradigm: 1)R&D in Finland 0,7 % 2)R&D in the ROW 99,3 %

17. Mika Waris Source: IP Landscape

18. Mika Waris FEED-BACK DEVELOPMENT Conclusion: Integration of IP in business = New Business Literacy IDEA Technical development Commercialization, marketing Screening State-of-art Search for technical solution Technology surveys Competitor survey Freedom to operate Partners search Patent, design, trade mark Licencing Novelty search Opposition search Control strategy Trade secrets Copyrights Informal protection MARKET MOB- decisions Competitor follow-up IMPLEMENTATION

19. Mika Waris Thank you!