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Repeal MB 19A.16 for Company Secretary of Mainland China & New MB R.3.29 – 1) company secretary to undertake 15 hours trading and 2) 2) Implementation of timetable by Lynge Blak, Owner & CEO Lynge Blak Investor Relations Limited, Hong Kong
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Course Information Company Secretary DATE(S): Saturday morning on 21 st, (Friday) 27 th April, 5 th, 12 th and 17 th May 2012 TIME:9 :30 a.m. to 12.30 (lunch not included) VENUE: irasia.com, 20/F, Cigna Tower, 482 Jaffe Road, Causeway Bay, Hong Kong FEE:HK$ 8,500 (including comprehensive material) REGISTRATION: Please register on www.lyngeblak.com under Home / Events (by 14 April 2012)www.lyngeblak.com PAYMENT: Payment by bank transfer upon registration. (Bank account No. 808-708093-838 in HSBC, Hong Kong) CANCELLATION: Registration is binding. 50% refund offered for cancellation before 14 April 2012. LANGUAGE: English CERTIFICATE: All attendees will receive a Certificate of Attendance for CPD units COURSE ENQUIRIES: Lynge Blak (+852 6258 6174 / lynge.blak@lbir.dk )lynge.blak@lbir.dk VENUE ENQUIRIES: Janice Yau (+852 2831 9785 / janice@irasia.com )janice@irasia.com Lynge Blak2
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Program tailor-made program for 15 hours IR-training with content and dates as follows: Module A: Basics and Best Practice of Investor Relations Saturday 21 April 2012 from 9.30am to 12.30 Module B: Capital Markets and Valuation Friday 27 April 2012 from 9.30am to 12.30 Module C: Accounting, Valuation and Investment Principles Saturday 5 May 2012 from 9.30am to 12.30 Module D: Regulation - Corporate Governance in Practice Saturday 12 May 2012 from 9.30am to 12.30 Module E: Communications Skill for the Company Secretary Saturday 17 May 2012 from 9.30am to 12.30 Lynge Blak3 IR-Training program for Company Secretary
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Content of Module A Basics and Best Practice of Investor Relations Aims and objectives of IR Why companies need IR Who does IR The place of IR in the organization The scope of IR Key responsibilities of the IRO IR Resources The IRO’s skill set Senior Management and Board expectations of the IR role Managing market expectations Perspective of the role of the media in IR Practical aspects of delivering on the role of IR Managing your investor base Targeting new investors Who to communicate with – audience identification and targeting What to say – developing messages How to communicate – the tools and techniques of IR Road shows and one-on-one meetings When to communicate – disclosure obligations Quiet Period Disclosure and Governance policies The IR programme and typical annual cycle Managing the day to day relationships with shareholders and analysts Conducting roadshows Earnings Announcements Providing Earnings Guidance IR during a crisis Why do it – measuring the value of IR Summary – IR Best Practice during a financial volatile period Lynge Blak4
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Content of Module B Capital Markets and Valuation How the financial markets work How do stock markets work Global market trends Different Types of Finance Different Types of Investment Exchanges, Bourses and Alternative Trading Venues Market Participants and Uses Types of Corporate Actions Types of Equity Investors Debt Investors Understanding the investment process Role of Market Surveillance Stock Ownership Short Selling Derivatives Lynge Blak5
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Content of Module C Accounting, Valuation and Investment Principles Time value of money Valuation models and measures Portfolio theory and risk & return Beta Accounts Use of accounting data in valuations of companies Key drivers in corporate valuation Key financial ratios Understanding Financial Statements Return measures – ROCE, ROA, ROE Investment ratios – P/E ratios, Price to book, Dividend yield Forces that drive price action in capital markets Why do some companies trade at a premium: a buy-side perspective The benefits of transparent communication: a sell-side perspective Lynge Blak6
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Content of Module D Regulation – Corporate Governance in Practice The legislative and regulatory environment in Hong Kong Types of company Limited Companies Formation of a limited company The Constitution of a company Share Capital Directors Auditors Statutory Reporting & Financial reporting calendar Requirements of the Listing Rules Identification of Shareholdings Key Principles of Regulation Directives and Reports Market Abuse Insider Dealing Dealing with rumors Insider lists Periodic Financial Reporting Annual Financial Report Corporate Governance Categories of Announcements Distribution Process Summary of European regulation Summary of US regulation including Reg Fair Disclosure, Lynge Blak7
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Content of Module E: Communications Skills for the Company Secretary Effective writing How to write a media release Dealing with the media Presentation skills Constructing a presentation Managing the corporate & IR-website Conference call, webcast and webinar scripting Effective Annual Reports Communication Mediums Public Relations vs. Investor Relations Lynge Blak8
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Owner & CEO Lynge Blak Investor Relations Limited Unit 801, 8/F, Pacific House 20 Queen’s Road Central Hong Kong Phone: +852 6258 6174 E-mail: lynge.blak@lbir.dklynge.blak@lbir.dk Web: www.lyngeblak.comwww.lyngeblak.com 9Lynge Blak
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