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Published byClaribel Hensley Modified over 9 years ago
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Title of Submission: [*] Submitting Company:[*] In Case of external service company:[*] Client: [*] (to fill in, if the appliant is an external service company) Category: □ Strategy □ Branding □ small projectbudget < 50.000,00 EUR resp. target group < 1.000 employees □ medium projectbudget > 50.000 EUR resp. < 100.000,00 EUR resp. target group < 10.000 employees □ large projectbudget > 10.000 EUR resp. target group > 10.000 employees (please mark with a cross) ” (in case please mark with a cross) □ Submission for the Special Price “Social Media” (in case please mark with a cross) [ Fill in Company logo type ] SUBMISSION FORM
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Initial Situation: Communicative challenge: Definition of task: INITIAL SITUATION
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COMMUNICATIVE PURPOSE Strategic approach: Course of action / approach: Chosen target groups: Main messages:
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STRATEGIC PLANNING Measures / instruments: Terms of reference (effective period / extent): Dramaturgy of the project (schedule/storyboard):
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REALISATION / EVALUATION Statements to the procedure of realisation: Occured problems and their solution Valuation of the impact of measures (criteria and methods of evaluation)
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Creation of value Valuation of the impacts measured on the communicative purpose Contribution of the project to organisational success Conclusion
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PICTURES / DOCUMENTS / VIDEO MATERIAL / AUDIO MATERIAL
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PRESS ARTICLES
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BUDGET PLANNING
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CREDITS Presentor Complete name of company: [* ] Name of contact person: [* ] Function of contact person: [* ] Phone number of contact person: [* ] e-mail address of contact person: [* ] Address: [* ] Postcode/location: [* ] Website: [* ] Performance period of the project: [* ]
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