1. PERSUASIVE SPEECH ORGANIZATIONAL PATTERNS

2. OPENING OF YOUR SPEECH 1.Capture your audiences’ attention! 2.Define your purpose. 3.Establish credibility,

3. OPENING STATEMENT TECHNIQUES Startling statement Quotation Story Reference to subject or occasion

4. ORGANIZATIONAL PATTERNS: PROBLEM-SOLUTION 1.Establish what the problem is to either: A. urge a change B. demand things stay the same Example: World Hunger, Pro Choice (Roe vs. Wade)

5. 2. Provide two-three reasons for this problem - illustrate an example - provide evidence 3. Argue 2-3 means of solving this problem - This is your argument

6. REASON-GIVING Used to sell or motivate people - convince them they need something - Organize reasons from least important to most important

7. COMPARATIVE ADVANTAGES -Used to compare two sides of an issue -Your side is right, the other side wrong -Compare and contrast points -Need to establish the existence of this problem

8. CONCLUSION - Re-establish how these solutions solve your problem - Provide a shocking statement about what might happen if your solution isn’t followed or your reasons aren’t believed