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The Meaning of Color. RED RED color of fire and blood - associated with energy, war, danger, strength, power, determination as well as love color of.

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Presentation on theme: "The Meaning of Color. RED RED color of fire and blood - associated with energy, war, danger, strength, power, determination as well as love color of."— Presentation transcript:

1 The Meaning of Color

2 RED

3 RED color of fire and blood - associated with energy, war, danger, strength, power, determination as well as love color of fire and blood - associated with energy, war, danger, strength, power, determination as well as love emotionally intense emotionally intense highly visible highly visible brings text and images to the foreground brings text and images to the foreground

4 ORANGE

5 ORANGE joy, sunshine, and the tropics joy, sunshine, and the tropics enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation associated with healthy food and stimulates appetite associated with healthy food and stimulates appetite color of fall and harvest color of fall and harvest symbolic of strength and endurance symbolic of strength and endurance catch attention and highlight important elements catch attention and highlight important elements

6 YELLOW

7 warm and cheerful - stimulates mental activity and generates muscle energy associated with food unstable and spontaneous color, so avoid using yellow if you want to suggest stability and safety

8 GREEN

9 GREEN  color of nature  symbolizes growth, harmony, freshness, and fertility  suggests stability and endurance  means safety

10 BLUE

11 BLUE color of the sky and sea color of the sky and sea associated with depth and stability - symbolizes trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven associated with depth and stability - symbolizes trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven calming calming

12 PURPLE

13 associated with royalty symbolizes power, nobility, luxury, and ambition wisdom, dignity, independence, creativity, mystery, and magic

14 WHITE

15 associated with light, goodness, innocence, purity color of perfection means safety, purity, and cleanliness depicts faith

16 BLACK

17 associated with power, elegance, formality, death, evil, and mystery denotes strength and authority considered to be very formal, elegant, and prestigious

18 Color Processes  CMYK  RGB

19 CMYK  Cyan, Magenta, Yellow, and Black  Used for high quality printing

20 RGB  Red, Green, and Blue  Used for computer (and other) screens

21 The End


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