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© Copyright 2011, Euan Morton, Black Dog Research Black Dog Research Competitor Intelligence (“Dogged in pursuit of your information needs!“) Euan Morton, MLS Blackdogresearch.info
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© Copyright 2011, Euan Morton, Black Dog Research Background o Scotland (‘international perspective’) o IT (ten years of Web & database work) o Libraries (reference & computers) o Biz & IP (five years: Nerac and BDR)
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© Copyright 2011, Euan Morton, Black Dog Research Publications o ‘Dialog Making Chinese Patent Searching Easier.’ Information Advisor, December 2010 o ‘Batteries, Bacteria & Beer: In the Quest for Energy, Microbes Might Make a Difference’, co-author, March 2008
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© Copyright 2011, Euan Morton, Black Dog Research Presentations o ‘Intellectual Property Research: Online Resources’ Inventors Society of Western New York, June 2009 o ‘Wireless Medical Devices: Market Trends and Potential Threats’, Webinar co- presenter, November 2008
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© Copyright 2011, Euan Morton, Black Dog Research Professional Affiliations o AIIP: Association of Independent Information Professionals o PIUG: Patent Information Users Group o SLA: Special Libraries Association (Rochester coordinator)
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© Copyright 2011, Euan Morton, Black Dog Research Fee databases o Factiva o LexisNexis o PACER o Skyminder o ThomsonInnovation
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© Copyright 2011, Euan Morton, Black Dog Research Types of Information o Financials o Personnel o Lawsuits o Products o Patents o Trademarks
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© Copyright 2011, Euan Morton, Black Dog Research Examples of projects o An Industry Segmentation Study for a prominent regional telecom company. o Primary & secondary research and analysis done for commercialization reports o Competitive Intelligence for an online coupon company
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© Copyright 2011, Euan Morton, Black Dog Research Examples of projects, cont. o Generational demographic report for major vehicle manufacturer. o A report on the mobile grid for a major design firm. o A rush trade name project.
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© Copyright 2011, Euan Morton, Black Dog Research Examples of (almost) projects) o Realtor wanting competitor rates. o Attorney wanting competitor monitoring for clients
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© Copyright 2011, Euan Morton, Black Dog Research Possible referrals o Patent and trademark attorneys; others needing IP research o Marketing and advertising firms o Anyone having trouble finding information online (training / workshops available)
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© Copyright 2011, Euan Morton, Black Dog Research Questions ? Euan Morton, MLS Competitor and IP Intelligence Black Dog Research Blackdogresearch.info
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© Copyright 2011, Euan Morton, Black Dog Research Black Dog Research http://www.blackdogresearch.info http://linkedin.com/in/emorton http://www.facebook.com/BlackDogResearch http://www.twitter.com/BlackDogRsrch
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