1. Connotation & Denotation

2. Denotation
Definition– the dictionary definition of a word

3. Connotation
Definition–the feelings/associations a word or phrase evokes (brings out)
The feelings/associations can be: Positive, Negative or Neutral

4. Denotation & Connotation
Road=a long, narrow stretch with a smoothed or paved surface, made for traveling by motor vehicle, carriage, etc., between two or more points (dictionary.com)
CONNOTATION
positive examples: boulevard, avenue, freeway
neutral examples: road, route
negative examples: alley, dirt road, trail

5. Positive—grab your ear Negative—arm across body

6. Positive—grab your ear Negative—arm across body
Self-confident

7. Positive—grab your ear Negative—arm across body
Conceited

8. Positive—grab your ear Negative—arm across body
Assertive

9. Positive—grab your ear Negative—arm across body
Pushy

10. Positive—grab your ear Negative—arm across body
Stubborn

11. Positive—grab your ear Negative—arm across body
Firm

12. Positive—grab your ear Negative—arm across body
Workaholic

13. Positive—grab your ear Negative—arm across body
Hard-working

14. Positive—grab your ear Negative—arm across body
Flexible

15. Positive—grab your ear Negative—arm across body
Indecisive

16. Positive—grab your ear Negative—arm across body
Casual

17. Positive—grab your ear Negative—arm across body
Sloppy

18. Positive—grab your ear Negative—arm across body
Old

19. Positive—grab your ear Negative—arm across body
Mature