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VP of Membership Monthly Call October 2014 Chris Elliott
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VP of Membership The Vice President of Membership serves as the main liaison between the Roundtable Service Center and the Roundtable in regards to membership and member engagement campaigns. This Officer position drives revenue for the Roundtable by growing membership and member engagement in CSCMP. Furthermore this position manages the placement of volunteers within the Roundtable committees and is relied on as a source of ideas, methods, and local promotions that will increase participation in roundtable events.
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October 2014 Topics Membership – Where do we stand Tools for Success –Membership Dashboard Lapsed Member Engagement Year-End Membership Drive 2015 Annual Conference Call to Action
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Membership – Where do we Stand CSCMP budgeted $1,445,000 in membership sales for 2014 Results through September 30, 2014 - $1,115,000 $330,000 to reach our goal
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Membership Dashboard
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Lapsed Membership Engagement Why Engage Lapsed Members? –Might just need a nudge to get them re-engaged –Already familiar with CSCMP –No auto-renewal process – they may not realize membership is lapsed. –Potential event attendees – Potential volunteer –A chance to engage a peer and make a local connection
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Year-End Membership Drive Member Services will provide each Roundtable with a marketing message 11/3/2014 Marketing message to be customized to roundtable specifics –Inviting lapsed members to November event – special offer to renew membership (10% discount) and a chance to win an IPad Air VP Membership runs list of lapsed members and sends customized marketing message to lapsed members. VP Membership sends list to Member Services and we will follow-up e-mail with phone calls.
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Year-End Membership Drive Repeat for December Results from November will be shared in December’s Membership WebEx Results for December will be shared in January’s Membership WebEx Roundtable with the most renew/join using the coupon code – the VP Membership will receive an IPad Air. Budget achieved – Roundtables earn a 10% revenue share for each IPad14 coupon code used.
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Reminder: 2015 Annual Conference will be here before you know it! Start taking action on your Membership Campaigns to fund student participation from your roundtable Think about how you can engage your Roundtable membership before, during, and after conference.
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Call to Action Do you want to help grow CSCMP and make connections that will help you grow as a supply chain professional? If so, let us know how you can get involved on the Membership Advisory committee. Commitment: 3 to 4 hours a month. Attendance at the June Forum.
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Contacts & Information Pam Scheibenreif, Director, Member Services and Roundtables, pscheibenreif@cscmp.org, 630.645.3470 Denise Rivers, Manager, Roundtable Administration, drivers@cscmp.org, 630.645.3466 drivers@cscmp.org Susan Tomczak, Roundtable Coordinator, stomczak@cscmp.org, Direct +1 630.645.3486 Chris Elliott, Chair, Membership Process Committee celliott@bhsolutions.com, 614.751.0575 x 2236
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