1. Influencing Employee Commute Behavior in the Silicon Valley Region Prepared by Joanna Huitt MURP Candidate, 2013 SJSU

2. Major Goals  Explore what a variety of organizations across the Silicon Valley Region are doing to shift employee commute behavior  Determine which methods are most effective  Provide a user friendly, useful guide that demonstrates why this will be beneficial for employers  Create a tool kit for employers that are looking to implement measures to shift employee commute behavior Project Overview

3. Policy & Commute Data ReviewEmployer Case StudiesEmployee Commute Survey Process

4.  Review policy at city, state, & federal level to determine what is required and what is offered for employers  Review commute related benefits offered by regional agencies  Review census data to determine trends and commute behavior across the Silicon Valley Region Policy & Commute Data Review

5.  Perform 10 case studies of employers across the region - 2 from each county  Employers should exhibit varying characteristics with respect to size of organization, industry, proximity to transit, current engagement in commute shift behavior, type of worksite  Case studies will include an interview with the employee responsible for employee commute benefits Employer Case Studies

6.  A survey will be distributed to employees of the organizations profiled in the case studies  The survey will attempt to establish the policies that employees find preferable and most useful  The ultimate goal is to compare and contrast what is offered and to get a sense of what it would take to influence employee behavior  The survey will then potentially be opened up to commuters across the region with no preference to organization Employee Commute Survey

7.  Would this type of research be useful for you?  What are your thoughts on the format?  What would be useful for all of you as transportation champions within your organization?  What questions would you like to see directed to employees?  What would you be interested in learning from other organizations?  What kinds of things would be useful in a tool kit? Feedback?