1. iTunes Ping Mike Baum Dr. Fang MIS 304 September 7, 2010 D

2. Ping. A social network for music Released September 1, 2010 One million users in the first 48 hours Ability to follow artists and friends to discover new music See when artists are touring and buy tickets.

3. How Does it Work? Download iTunes 10 at http://www.apple.com/itunes/download/ http://www.apple.com/itunes/download/ Create an iTunes account Follow bands or friends Write music reviews “Like” and comment on specific albums or album titles.

4. Pros Read reviews of bands and albums before you buy Discover new music Engage in conversation with artists Available on iPhone and iPod touch

5. Cons Entirely iTunes dependent No way to connect with other social networks Does not directly connect to iTunes library

6. References http://www.pcmag.com/article2/0,2817,2368729,00.as p http://www.pcmag.com/article2/0,2817,2368729,00.as p http://www.apple.com/itunes/ping/ http://www.engadget.com/2010/09/01/apple- announces-itunes-10/ http://www.engadget.com/2010/09/01/apple- announces-itunes-10/