1. PUBLIC AWARENESS AND DEVELOPMENT EDUCATION Seminar: Strengthen Development Cooperation in Enlarged Europe 9 & 10 December 2004 A priority for the Luxembourg Development Cooperation

2. 9 & 10 December 2004 Public awareness and Development education Presentation contents Why invest in development education and public awareness raising The need for a clear strategy The Luxembourg experience : tools and actions Lessons learned

3. 9 & 10 December 2004 Public awareness and Development education Why do we invest in development education and public awareness ? Values: solidarity and global citizenship Analyse relations between industrialized and developing countries (interdependance) Luxembourg ODA represented 0,81% of GDP in 2003. Objective 1%. ODA = Tax payer’s money Development policy accepted by the population Effective tool for poverty reduction (MDG 8)

4. 9 & 10 December 2004 Public awareness and Development education The need for a clear strategy ! Medium and long-term engagement Strong collaboration with NGOs, civil society and the education system Specific budgets Focus on the younger generation Specific tools adapted to the needs

5. 9 & 10 December 2004 Public awareness and Development education LUXEMBOURG TOOLS & ACTIONS 1) 2002-2003 Public Awareness Campaign Information, acceptance, knowledge Communication channels: TV Cinema Radio Posters Impact assessment

6. 9 & 10 December 2004 Public awareness and Development education

7. 9 & 10 December 2004 Public awareness and Development education

8. 9 & 10 December 2004 Public awareness and Development education TOOLS & ACTIONS 2) Support to national NGOs Co-financing of 75% to 80% Yearly about 25-30 projects and 3 framework agreements Activities vary in size and duration National conferences and workshops International exchange programmes Multiannual sensitisation strategies (Caritas, TransFair, ASTM)

9. 9 & 10 December 2004 Public awareness and Development education TOOLS & ACTIONS 3) Development Education SENS (Service Education Nord-Sud) Objective: Increase awareness of students and teachers about realities in developing countries and the interdependencies between North and South Activities: workshops and seminars for students and training sessions for teachers Approach: Collaboration with schools, NGOs and the National Youth Service

10. 9 & 10 December 2004 Public awareness and Development education TOOLS & ACTIONS 4) Other sensitisation activities Development Cooperation Days Cultural weeks with priority countries Press conferences and field trips “Quinzaine du chocolat” (in 2000) Annual reports

11. 9 & 10 December 2004 Public awareness and Development education TOOLS & ACTIONS 5) Specific Budgets Budget line20042005 Support to NGO 850.000 €1.150.000 € MoFA300.000 €450.000 €

12. 9 & 10 December 2004 Public awareness and Development education LESSONS LEARNED Development education and awareness raising have to be an integral part of development policy (MDG 8) Strong collaboration and partnerships (national and international) are key Need for a clear strategy and proper resources: time, energy, human and financial resources Quality rather than quantity (criteria) Investment for poverty alleviation in the future Need for specific budgets

13. THANK YOU ! For further information: Manu Tonnar Tél: (352) 478 23 61 Email: manuel.tonnar@mae.etat.lu