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The OnGood Initiative What’s Next Online for the Global NGO Community? Andrew Mack PIR/AMGlobal Consulting Washington dc, March 2015 Public Interest Registry
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About Public Interest Registry Global not-for-profit organisation created by the Internet Society (ISOC) Experienced running.org – a stable, trusted registry with more than 10.5 million domains in 210 countries Dedicated to serving the global non-governmental organisation (NGO) community
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The Internet is Changing, Expanding Creating real opportunities for an Online Global NGO Community
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How does OnGood Help NGOs? Preserving Safety and security online Visibility Funding Finding Partners and creating a Web Presence Trust
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A Portal for Members of the NGO Community
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Create an Online Presence on the Portal Get an immediate web presence: Showcase your cause and activities Collect donations Communicate with partners, funders, public Include links to your social media channels
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Having a website vs. Facebook page Your own website Facebook page Event calendar ✔✔ Share news, photos, videos ✔✔ Interact with your followers ✔✔ Your own domain name ✔✖ Collect a data base (emails, contacts,…) ✔✖ Personalized email addresses ✔✖ Advertise freely ✔✖
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Self-Certification Validation required for entry into the community Criteria validation Documentation References A system of checks and appeals keeps.ngo|.ong clean Community challenge process Regular reviews Validation
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Our Success, Your Success More NGOs online More connections between NGOs from north and south Connection to funders around the world Mobilizing new contributors Follow progress and sign up for an Expression of Interest at www.globalngo.org
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Who is an NGO? The 7 characteristics used to define an NGO for.ngo|.ong validation: 1. Focused on acting in the public interest 2. Non-profit making/non-profit-focused entities 3. Limited government influence 4. NGO staff/members are independent actors 5. Active Organizations 6. Structured 7. Lawful
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