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BEST IN FRANCE LEVERT MOUCHET SAUVADET SICHERE VIDAL T H E B O S T O N C O N S U L T I N G G R O U P B C GB C G Mastère spécialisé Management de Grands Projets
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2 Summary Presentation of the company –Key figures –Why BCG came to France BCG in the French environment –Keys of adaptation –French constraints –French opportunities BCG position Conclusion PresentationFrench environmentBCG position
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3 Presentation of the company Business areas: Consulting firm specialized in: strategy, corporate development, globalization, health care, information technology History : –1963: Henderson creates the Management and Consulting Division of the Boston Safe Deposit and Trust Company –1970: After Tokyo, first European consultants in UK Presentation French environmentBCG position
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4 Presentation of the company Turnover –Worldwide : $1,1 Billion –France : 80.9 M€ Clients: –Companies with turnover > 4.5 billion€ more than 70% BCG France turnover –Smaller companies with a bright future Presentation French environmentBCG position
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5 2 nd company in terms of turnover Competitors Presentation French environmentBCG position
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6 Presentation of the company Staff: –2700 consultants worldwide –200 consultants in Paris Differentiation: –homogeneous staff (no differences in values over the world), –unique capital structure, –ensure that the question asked is the right one Presentation French environmentBCG position
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7 Why BCG came to France Paris (1972), second cabinet in Europe after the UK Second attractive country after the UK because of: –Among the 5th first world powers –Key target companies on the local market (companies with turnover over $1billion) –French volunteers from the US –Reliable media of communication –High level of education (good potential workforce) Presentation French environment BCG position
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8 Keys of adaptation Quick adaptation BCG values tally with French values –Integrity –Respect for the individual –Clients come first –Strategic perspective –Adding value for the client –Working with the client –Expanding the art of the possible Presentation French environment BCG position
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9 Keys of adaptation Already-known type of companies A French core team to launch BCG France Given the economic power of France : good potential market for consulting firms Presentation French environment BCG position
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10 French constraints Constraints Impact 1970s2000s Fiscal constraints (labour costs, income taxes) High Language barrier HighMedium Social constraints (e.g. 35h) MediumHigh Reluctance towards consulting firms HighLow Low flexibility of labour regulations N/A Brain drain towards USA HighMedium Presentation French environment BCG position
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11 Current French opportunities Quality of life for locals and expatriates Presence of global companies from all business sectors Large financial market Well educated workforce Good media of communication Good transportation infrastructures Presentation French environment BCG position
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12 BCG strategy Although market is saturated growth of 15% a year (turnover) for the next 15 years From ½ clients of the CAC 40 to the totality PresentationFrench environment BCG position
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13 Conclusion One major recommendation : LIGHTEN THE FISCAL CONSTRAINTS ! The best solution now would be: UK first, Germany then France BCG has become less american and more international: first european CEO Hans-Paul Bürkner LEVERT MOUCHET SAUVADET SICHERE VIDAL
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14 Sources –Websites: www.bcg.com www.rolandberger.com –Data bases: Diane Factiva –We thank (from the BCG France): Tommaso Barraco, Vice-President (Italian) François Dalens, Vice-President LEVERT MOUCHET SAUVADET SICHERE VIDAL
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15 The Project Team Maxime Levert m.levert@laposte.net Romain Mouchet romain.mouchet.04@supaero.org Laurent Sauvadet laurent_sauvadet@yahoo.fr Ludovic Sichère ludovic.sichere@mailhec.com Alexis Vidal alexis.vidal@mailhec.com LEVERT MOUCHET SAUVADET SICHERE VIDAL
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