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 SAP AG 2007, Overview of Design Thinking / 0 April 7, 2007 Review for Participants and Organizers A Workshop on Design Thinking.

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Presentation on theme: " SAP AG 2007, Overview of Design Thinking / 0 April 7, 2007 Review for Participants and Organizers A Workshop on Design Thinking."— Presentation transcript:

1  SAP AG 2007, Overview of Design Thinking / 0 April 7, 2007 Review for Participants and Organizers A Workshop on Design Thinking

2  SAP AG 2007, Overview of Design Thinking / 1 DLI: Components and Core Values 1. Have an Outside-in Perspective 2. Use Empathy for Users & Stakeholders 3. Embrace diversity 4. Think holistically 5. Collaborate in multi-disciplinary teams 6. Generate many new ideas 7. Find & iterate alternatives 8. Fail early and often

3  SAP AG 2007, Overview of Design Thinking / 2 Design Challenge What? The Design challenge was to (re)design a compelling user experience for a children’s playground

4  SAP AG 2007, Overview of Design Thinking / 3 Playground Research Group

5  SAP AG 2007, Overview of Design Thinking / 4 360° View – End User Research

6  SAP AG 2007, Overview of Design Thinking / 5 Focus – share artifacts, stories and clustering of Data

7  SAP AG 2007, Overview of Design Thinking / 6 Focus – User Roles and Use Cases

8  SAP AG 2007, Overview of Design Thinking / 7 Generate Ideas: Team Brainstorms for Solutions

9  SAP AG 2007, Overview of Design Thinking / 8 Develop Solution Prototypes

10  SAP AG 2007, Overview of Design Thinking / 9 Iterate with End Users

11  SAP AG 2007, Overview of Design Thinking / 10 Presentation of Prototypes

12  SAP AG 2007, Overview of Design Thinking / 11 … winners


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