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Published byMadison Waters Modified over 9 years ago
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Introduction to E-Business
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What is E-Business? Traditionally, the customer is present when a sale takes place E-business – the customer is remote, therefore unable to touch the merchandise, or personally question staff There is a distinction between e-business and e-commerce
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What’s the Difference? E-Business is BROAD: – Supports and develops the Internet – Can include ISP’s, network hardware manufacturers, website developers, etc. – Can include e-commerce businesses E-Commerce is any businesses that sells products/services online
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2 Markets – B2C and B2B 1.Business to Consumer (B2C) Business providing a good/service to a final consumer (you!) Can be done from the comfort of a customers home Examples: chapters.indigo.ca, forever21.com 2.Business to Business (B2B) Business providing a good/service to another business. Example: convisint.com providing goods to Ford, or GM
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Why is E-Commerce Cool? Integrates many business functions together, including payment systems, order fulfillment, inventory control, or customer service Takes extensive planning, research, and maintance Draws on the strength of the Internet, plus consumers willingness to buy
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4 E-Business Groupings 1.E-Commerce Uses the Internet to sell goods/services online – gap.com – hbc.com 2.Internet Applications Provide applications that make it possible to complete business transactions over the Internet – E-commerce app developers – Web developers – Search engines – Online training
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3.Internet Intermediary Connect buyers and sellers via the Internet, but do not sell or house the products itself – expedia.ca – lavalife.ca – etsy.com 4.Internet Infrastructure Manufacture and sell products that combine to allow consumers to access the Internet – Apple, Dell – Rogers, Cogeco, – Intel – Router providers
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