1. HELLO! JAPAN SALES RATE CARD 1 TM COPYRIGHT © 2015 J FOOD & CULTURE TV PTE. LTD & HELLO! JAPAN. ALL RIGHTS RESERVED.

2. 17 HELLO! JAPAN TV ADVERTISING Hello! Japan prepares proposal which are built to support and improve the effectiveness of client’s campaign. The standard sponsorship package contains two sponsorship tags, before and after the program. Hello! Japan reserves the right to amend any of the above pricing categories and/or its time belts from time to time. Premium rates applicable to special programs/events. COMMERCIAL SPOT SPONSORSHIP Copyright © 2015 J Food & Culture TV Pte. Ltd & Hello! Japan. All Rights Reserved.

3. 18 HELLO! JAPAN TV ADVERTISING Special Request Services TYPE OF SERVICE SURCHARGE AMOUNT Top & tail position in commercial break 25% increase of the rate card price of every spot (before any discount) 1 Selection of commercial break + top or tail position in commercial break 30% increase 5 Top position in commercial break 20% increase 2 Co-advertising Up to 20% increase of rate card price for every additional Advertiser (before any discount) 6 Tail position in commercial break 20% increase 3 Secondary event To be discussed 7 Selection of commercial break 10% increase 4 Editing & subtitling To be discussed 8 TYPE OF SERVICE SURCHARGE AMOUNT Copyright © 2015 J Food & Culture TV Pte. Ltd & Hello! Japan. All Rights Reserved.

4. 19 HELLO! JAPAN TV ADVERTISING Additional charges Urgent cancellation of commercial 1 S$100 2 Submission of wrong advertising materials* S$100 4 Delayed submission of advertising S$100 3 90 % of cancelled spot’s gross value if cancelled after 7-days notification period before broadcast. Delayed submission of advertising schedule materials Copyright © 2015 J Food & Culture TV Pte. Ltd & Hello! Japan. All Rights Reserved.

5. Delivery Options Note: Hello! Japan cannot be held responsible for any mistakes, if the submission of advertising schedules and materials is delayed. VIDEO 20 HELLO! JAPAN TV ADVERTISING Order placement & Submission terms Technical Specification of Advertising Material STEP 1 STEP 2 Placing an order At least 14 working days prior to first airing date Submission of advertising materials & broadcast schedule form At least 8 working days prior to first airing date STEP 3 Submission of authorization letter and MOU At least 10 working days prior to campaign’s first broadcast AUDIO Frame SizeCodecMin. Data rateFrame rateFile Format 1920 x 1080 XDCAM HD 42250Mbps CBR PAL 25fps Interlaced.MXF Apple Prores 422> 40Mbps CBR.MOV H.26410Mbps CBR.MOV Compression Sample & Bit rate, Channels 16-bit Integer (Little Endian) 48Khz Discrete Mono / Stereo LR Tape Digital Betacam corresponding with specification of the files with correct Time Code. FTP Spots can be uploaded for airing via the FTP address provided in the CM Specifications document Copyright © 2015 J Food & Culture TV Pte. Ltd & Hello! Japan. All Rights Reserved.

6. THANK YOU 6 TM COPYRIGHT © 2015 J FOOD & CULTURE TV PTE. LTD & HELLO! JAPAN. ALL RIGHTS RESERVED.