1. 4/14 4980H009 王稚翔 4980H003 鄭亞婷 498M0048 林孟葦 498M0051 鄭瑋如

2. Restaurant Introduction The T.F.C restaurant was founded by Ian Wang in 2011 in Taiwan, Tainan, we have delicious food and alcoholic beverages. The most important thing is the restaurant asserts that it stands for “Time For Change.” The restaurant is known for its atmosphere, with good service and frequent use of antiques as decor.

3. Principle Of T.F.C Responsible Passion Clean Intention Friendly Innovation

4. Location No.172, Chenggong Rd., West Central Dist., Tainan City 700, Taiwan (R.O.C.)

5. Competitors Scale Service attitude DishesPrice 3R3H MG Western NT$ 150~260 Humanistic Cafe MS Western NT$ 170~240

6. The main consumers of T.F.C ConsumersAge Major Childhood8~12 Teenager13~18 V Adults19~29 V Middle-aged30~60 Elderly60~up

7. S.W.O.T StrengthWeakness Good chef High quality The seat restriction The space restriction OpportunityThreat Near the station Near the school Non parking space Have the same scale restaurant

8. Marketing plan The dishes are based on refinement. The menu design is clear. The customer first.

9. Marketing Control Time Monthly sales Number of customers per day Short-term 2~3 years NT 400,000 150 Medium-term 3~5 years NT 450,000 200 Long-term 5~8 years NT 500,000 250

10. Personnel administration Manager administration accountantcashier Infield chefvice-chef Outfield Foreman PT Waiter Waitress

11. Interior Configuration  24 seats  1 Toilet  1 kitchen  2 entrances

12. Members Salary Manager 1NT$ 45000 Chef 1NT$ 35000 vice-chef 2NT$ 30000 Assistant 1NT$ 22000 Concierge 1NT$ 30000 Cashier 1NT$ 28000 Foreman 1NT$ 28000 Waiter / Waitress 2NT$ 25000 PT 2NT$ 95 /hr

13. Appetizers Chicken Fingers ------------ NT299 Loaded Potato Skins ------------ NT160 Triple Chicken Sampler ------------ NT399 Seafood Plattor ------------ NT399 Salads Chicken Caesar Salad ------------ NT90 Soups Soup of the day ------------ NT60 Italian seafood soup ------------ NT120 Menu

14. Main Euro Pork Leg ------------ NT290 Steamed Steak ------------ NT290 Roasted Steak ------------ NT290 French Fish ------------ NT280 Dessert Double Chocolate Fudgy Brownie ------- NT120 Baked pudding ------- NT70 Beverages Hot tea -----NT70 (green tea/black tea/milk tea) Taiwan Beer ----- NT100

15. Main Euro pork leg Steamed steak

16. Main Roasted steak French fish

17. Soup Italian seafood soup

18. Dessert Ice cream Baked pudding

19. Thank you for attention!