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Published byBrittney Morton Modified over 9 years ago
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Why We Buy The Psychology of Spending Insert logo here
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America – Spenders, Inc. 146 – the number of hours we spend each year searching for things to buy 2/3 – the fraction of all purchases that are impulse buys 18 months – the age that kids recognize logos 40,000 – the number of TV ads that kids see each year 15 million – the number of American shopaholics $2 trillion – the amount of debt we rack up each year
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Resource Management What type of products and services do you enjoy spending money on? ----- How are you a “good” spender? ----- How would you like to change your spending habits?
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Who’s Pushing Your Buttons? Advertising Experiential shopping Media So many goods SocietyFriendsFamily Easy credit
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Your Money Personality HoarderSpenderPlannerDreamerMergerSeparatistRisk-takerRisk-avoider
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Spend on Saving Live below your means Automatically deduct for savings Make savings an expense
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Control Spending Stay clear Timeout Use a list Splurge smartly Track your money Call a friend
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Know Yourself Will I use this product? Do I really need this product? What if I wait? How do I feel right now?
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Why We Buy The Psychology of Spending Insert logo here
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