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3520 TV Theory Lecture 5: No Sense of Place and Radio, Television and Modern Life.

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Presentation on theme: "3520 TV Theory Lecture 5: No Sense of Place and Radio, Television and Modern Life."— Presentation transcript:

1 3520 TV Theory Lecture 5: No Sense of Place and Radio, Television and Modern Life

2 Meyrowitz’ key theses Television by its nature tears down barriers to information By doing so it also tears down figures of authority Consequently television tends to promote “middle region behaviour”; neither formal nor intimate

3 Access to information Typographic society promotes systematically limited access to information Electronic media provides general and collective access to information Electronic media have liberal access codes Electronic media establish a place of communication that is a non-place

4 Transformation of authority Traditional authority depends on the withholding of information Electronic media violate interpersonal codes of distance; we get a “sidestage view” of authorities Adaption I: informal/intimate programming Adaption II: informal/intimate behaviors

5 Effects on society Weakening of group affiliations and ties Blurring of masculinity and femininity Blurring of childhood and adulthood The informalisation of political authority

6 Main premises Medium theory: the notion of intrinsic properties (McLuhan) Microsociology: the notion of behaviour as always adapted to the social situation (Goffman’s front/back region dichotomy)

7 Scannell’s main theses Phenomenological stance: The basic issue of understanding is to account for meaningful being and how it is possible The technology of broadcasting has been shaped so as to make it meaningful in a mundane way This involves the adaptation of broadcasting programmes, production and reception to everyday life

8 Intentionality Communication must be recognisable as intentional for it to be meaningful The intentionality of broadcasting is not primarily the intention of persons in production Broadcasting’s intention I: a meaning directed to absent audiences Broadcasting’s intention II: a meaning available “for anyone as someone”

9 Learning doing broadcasting Lesson of history: broadcasting essentially problematic Ordering the output: serialisation, scheduling, continuity Adapting to the everyday context of reception: intimate and personal registers In sum: providing broadcasting with an “event-character”, a time parallelling our own

10 Sociability Sociability: programming for the sakes of being together A set of genres develop to accommodate sociable talk A set of conventions develop for bridging the sociable occasion and the viewing occasion Result: a mixture between the spontaneous and the manufactured

11 Main premises Ontological angle: issues of being applied to broadcasting (Heidegger) Basis in interpretive sociology: the meaningfulness of social occasions and interactions (Goffman, Garfinkel) Polemics against critical theory, the “hermeneutics of suspicion” and the notion of “disenchantment”


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