1. Chapter 18: Presentation of Information (Unit 3 – Marketing)

2. What you will learn: Different ways of presenting data gathered Analyse and interpret research data shown in different formats Draw simple conclusions from data

3. Types of Presentations Table/ Tally chart Bar Chart Pie Chart Line Graph Pictogram

4. Table/ Tally chart Data in original form Raw data Brief data Sufficient In order

5. Bar Chart Eye-catching Easily understood Information can be seen in a more meaningful way

6. Pictogram Shows data in similar ways Uses symbol for the item A key must be included Effective if data is simple Not usually used if: -D-Data is a lot -O-Odd numbers

7. Pie Chart Use to show proportion of the total figure Each slide represents particular component’s contribution

8. Line Graph Shows relations between two variables Can be drawn as a straight line or a curve line

9. Alternative ways of presenting Tables: useful when interviewing Photographs: attractive, supports what you are saying Maps: presents information, shows location Diagrams: simplify information