1. Data Analytics & E-commerce Module S & Supplemental Resources on Class Website

2. Business Analytics (BIS) Information (Output) Analytics with Spreadsheets (Processing) Data Storage with Databases (Storage)

3. Concept Map Data Analytics Clarity Implementation Simplicity Design Fill, Find, Header, Print Titles, Freeze Panes, Fonts, Colors, Borders E-commerce

4. Objectives ▪ Define e-commerce & Data Analytics. ▪ Explain the Simplicity, Clarity & Verifiability Principles. ▪ Demonstrate Excel features often used with large spreadsheets.

5. E-Commerce

6. REI Web Store

7. Second Life Adidas American Apparel

8. E-Commerce & Apparel Digital sales only represent about 10% of all apparel sales each year Roughly 40% of retailers’ online sales are returned due to unflattering fits

9. http://www.youtube.com/watch?v=ZnBcqV9POkY&feature=player_embedded# Fashionista

10. TrueFit House of Fraser - http://www.truefit.com/about-us/how_it_works

11. Data Analytics Supports fact-based decision making in data-rich environments

12. Productivity

13. Moving Efficiently CTRL + arrow keys Mac Users: CMD + SHIFT + arrow Jumps cursor to end of block or beginning of next block Block = contiguous occupied cells http://www.lacoste.pamplin.vt.edu/web1504/resources/video/ss.html

14. Fill vs. Copy FillCopy http://www.lacoste.pamplin.vt.edu/web1504/resources/video/ss.html Highlight pattern then drag fill handle Highlight single cell then drag fill handle Double-click fill handle to fill to bottom of block

15. Find http://www.lacoste.pamplin.vt.edu/web1504/resources/video/ss.html

16. Simplicity – Part 1

17. Spreadsheet Design Goals 1.Simplicity 2.Clarity 3.Verifiability 4.Accuracy 5.Efficiency

18. Simplicity Part 1 ▪ One idea per row, one idea per column

19. Simple VT Football. VT. 2011. <http://www.hokiesports.com/football/stats/2010/?gbg

20. Not Simple VT Football. VT. 2011. <http://www.hokiesports.com/football/stats/2010/?gbg

21. Not Simple Detail Report: Salaries Reported. VT Career Services. 2011.

22. Simple Detail Report: Salaries Reported. VT Career Services. 2011.

23. Simple? Detail Report: Employment related to career goals & major. VT Career Services. 2011.

24. Header & Footer http://www.lacoste.pamplin.vt.edu/web1504/resources/video/ss.html Select VIEW, NORMAL to return to regular worksheet display

25. Rename Worksheet http://www.lacoste.pamplin.vt.edu/web1504/resources/video/ss.html Double-click sheet tab to change text

26. Clarity

27. ▪ Unity* ▪ Delineation ▪ Order ▪ Emphasis Clarity

28. Printing Problem

29. Print Titles http://www.lacoste.pamplin.vt.edu/web1504/resources/video/ss.html

30. Display Problem

31. Freeze Panes http://www.lacoste.pamplin.vt.edu/web1504/resources/video/ss.html First position cursor below & to the right of headings Mac Users: Windows Menu

32. Basic Formatting to Support Unity & Delineation ▪ Fonts ▪ Background Colors ▪ Borders

33. Deliniate Worksheet Zones ▪ Heading ▪ Data ▪ Calculations