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Published byEmory Hardy Modified over 8 years ago
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CHAPTER-4 THE DIGITAL FIRM: E-COMMERCE AND E- BUSINESS
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REFERS TO CONDUCTING BUSINESS TRANSACTION OVER ELECTRONIC NETWORKS ELECTRONIC COMMERCE RESULTED IN EVOLUTION OF NEW TERMS FOR DESCRIBING DIFFERENT TYPES OF BUSINESSES BRICKS-AND-MORTAR CLICKS-AND-MORTAR PURE-PLAY ELECTRONIC COMMERCE (E-COMMERCE)
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1.BUSINESS-TO-CONSUMER (B2C) 2.BUSINESS-TO-BUSINESS (B2B) 3.CONSUMER-TO-CONSUMER (C2C) 4.BUSINESS-TO-EMPLOYEE (B2E) DIFFERENT BUSINESS MODELS OF E-COMMERCE
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1.NEW BUSINESS MODELS 2.SELLING DIRECTLY TO THE CUSTOMER BY ELIMINATING INTERMEDIARIES 3.COLLECTING INFORMATION ON CUSTOMERS THROUGH INTERACTIVE MARKETING 4.PROVIDE CUSTOMER SERVICE AND SUPPORT 5.MOBILE COMMERCE (M-COMMERCE) USE OF INTERNET IN E-COMMERCE
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new efficiencies generated by b-to-b e-commerce COMPANIES CAN CONDUCT B-TO-B E-COMMERCE IN TWO WAYS: USE COMPANY’S WEB SITE USE ON-LINE MARKETPLACES AN EXCHANGE IS ONE TYPE OF ON-LINE MARKETPLACE WHERE MANY BUYERS CAN PURCHASE FROM MANY SELLERS USING A BID-ASK SYSTEM.
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ELECTRONIC COMMERCE PAYMENT SYSTEMS CREDIT CARDS DIGITAL WALLET ELECTRONIC CASH (E-CASH) SMART CARDS PERSON-TO-PERSON PAYMENT SYSTEMS
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Organizations face the following challenges posed by the use of internet for e-commerce and e-business: NEW BUSINESS MODEL WHICH MAY NOT BE PROFITABLE REQUIRE MAJOR CHANGES IN CORE BUSINESS PROCESSES TECHNOLOGY ISSUES AND PROBLEMS LEGAL ISSUES SECURITY AND PRIVACY
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