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Overview of Dynamic VIERO Welcome. Dynamic VIERO RMS.

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Presentation on theme: "Overview of Dynamic VIERO Welcome. Dynamic VIERO RMS."— Presentation transcript:

1 Overview of Dynamic VIERO Welcome

2 Dynamic VIERO RMS

3 Learning Objectives After completing this lesson, you will understand: An overview of Dynamic VIERO How Clocks are managed with Dynamic VIERO & the Network EXP breaks How Orders & Copy are created and managed How Network/EXP spots are managed Airing of the Network/EXP spots Verification & Invoicing of Network/EXP Learning Objectives

4 POOL Dynamic VIERO Sold EXP Unsold Sold EXP Sold DayPart Dynamic VIERO

5 Approvals – Pending by BM How does Dynamic VIERO work?

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15 Revenue Management VIERO Central Inventory Allocation InventoryInventoryInventory InventoryInventoryInventory The avails for each station/market are determined by Revenue Management Allocation for each station set differently, based on projected sell out Allocation can vary from week to week

16 Sold Inventory Allocation Chart Allocation Chart Sold reserves

17 Availability - Allocation Chart Allocation Chart

18 Maximum Allocation Allocation Chart The maximum Dynamic VIERO allocation is two 60 second breaks per hour This DOES NOT mean that every hour will have two minutes allocated in Dynamic VIERO It is based on sellout and what is available in your market

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21 Track

22 Dynamic VIERO Order Characteristics

23 How spots are Managed Managing Spots

24 Polling Regular Polling Network

25 POOL More Inventory Sold than Predicted Sold EXP Unsold Sold Local Sale DayPart Dynamic VIERO No Longer Available

26 POOL Sold Spots with Higher Booking Score Sold EXP Sold Local Sale DayPart Sold / Higher Booking Score

27 Before Air Date Unsold Spots Local Unsold

28 EXP spots in Log Manager Special events are automatically excluded from receiving EXP spots, but you can override this if needed. You can manually move EXP spots to different avails within an order line’s Bind-To time You can move EXP_Unsold spots to the pool under certain conditions.

29 EXP spots in Log Manager POOL Sold EXP Unsold Sold DayPart Unsold <= 14 days Example: Today’s Date: Nov. 1 st Spot you want to move to the pool (scheduled for): Nov 1 st – 15 th OK TO MOVE!

30 Today’s Date: Nov. 1 st Spot you want to move to the pool (scheduled for): Nov 16 st – ? NOT OK TO MOVE! EXP spots in Log Manager POOL Sold EXP Unsold Sold DayPart Unsold > 14 days

31 POOL Reschedule from Pool Sold Network/EXP Unsold Sold DayPart Network/EXP Sold

32 POOL Expiration Sold EXP sold DayPart Dynamic VIERO Score: 9000 EXP sold Station Spot Expires after 36 hours Score: > 9000 Reports to identify pooled EXP sold spots: Avails Break/Spot Type Pool Status

33 POOL Deletion of Expired Spot Expired Spots Dynamic VIERO Spot

34 Copy

35 Specific Cart Number

36 During the Release

37 Log Generation

38 Specific EXP Carts

39 Verification

40 Invoicing

41 Summary Now that you’ve completed this lesson, you should be aware of: An overview of Dynamic VIERO How clocks are managed with Dynamic VIERO & the Network EXP breaks How orders & copy are created and managed How Network/EXP spots are managed Airing of the Network/EXP spots Verification & invoicing of Network/EXP Summary

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43 Thank You THANK YOU!


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