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Slicing and Dicing through the Numbers & Trends Geoff Ramsey Founder & CEO, eMarketer Doug Weaver Founder & CEO, Upstream Group.

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Presentation on theme: "Slicing and Dicing through the Numbers & Trends Geoff Ramsey Founder & CEO, eMarketer Doug Weaver Founder & CEO, Upstream Group."— Presentation transcript:

1 Slicing and Dicing through the Numbers & Trends Geoff Ramsey Founder & CEO, eMarketer Doug Weaver Founder & CEO, Upstream Group

2 $27.5 Billion eMarketer’s Projection for US Online Ad Spending in 2008. Reality? Sustainable?

3 $15 Billion Facebook’s Market Cap: Reasonable or Insane

4 135 Million Consumers Watching Online Video. A Real Number? If So, What Exactly Does that Mean, Anyway?

5 1-2% NNR’s Projected Growth Rate in Online Time Spend. Is the Party Winding Down?

6 $700 per Share Google’s Stock Price: Is Anybody THAT Dominant?

7 $2.1 Billion Projected for Behavioral Ad Targeting in 2008. Does this Pass the Smell Test?

8 $4.7 Billion by 2011 Projections for Spending on Mobile Advertising. Ya Think So?

9 80% Percent of Fortune 500 Companies Having a Virtual World Presence by 2011. Yes? No? Will Anyone Notice?

10 50% Percent MySpace and You Tube Users Over Age 30. Believe It? Is the Party Over When the Folks Show Up?

11 7.5% Share of All Marketing Dollars Going to the Web. Cause for Concern?


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