1. Pairs Parleen Becca Muneer Trishan Karimah & Aaron

2. Topic 1 – Eating Behaviour. Attitude to food Learning Objectives ALL will understand the factors influencing attitudes to food and eating behaviour Some will be able to evaluate these factors which affect attitudes to food and eating STARTER A) What is an attitude? Write a definition B) Three things you have an attitude about Think Pair Share HOT QUESTION Can an attitude be changed? How?

3. Learning Outcomes. Create a definition of what ‘attitudes’ are. Rate images of food and discuss what you like and dislike about certain foods Identify factors that explain attitudes to food through case studies Complete a unit 3 exam question to demonstrate learning.

4. Introduction to Unit 3 3 topics. Eating Behaviour Relationships Gender or Aggression 3 sections in the exam 24 marks each. Questions will include a mixture of A01 and A02. Either be 24 mark essay or 2 -3 questions equalling 24 marks in total

5. Eating Behaviour – new topic! First section is about eating behaviour This ties in with eating disorders but helps us to get some background on attitudes to eating first How societies and cultures and individuals view eating will of course help us to explain eating disorders We need to understand the difference between a behaviour becoming a disorder and a behaviour being usual to that culture

6. Rate these foods – how much do you like/dislike them?

7. What made you rate a food in a particular way?

8. Factors that effect attitudes to food. Work in 2 groups. Create a mind map of different factors that might influence your attitudes to food. Prepare to explain why you have identified these factors. 5 minutes

9. Case studies In pairs read the 5 case studies and identify what is influencing that person’s attitude to food. Prepare to explain your case study and the factor to group.

10. Steve Steve grew up on a farm with both his parents in Somerset. Steve’s favourite food is beef with mashed potato which he loves to eat at dinner time. Since being a young boy Steve has watched his parents eating potatoes and beef produced on the farm at dinner time and would then join them when old enough. Mash potato has always been a family favourite and Steve has fond memories of eating together as a family throughout his childhood. Eating beef and mashed potato now reminds him of this time.

11. Parental modelling Observing the behaviour of parents is important in forming attitudes to food Parents control what food is bought and served in the home Brown and Ogden (2004) found consistent correlations between children and their parents on snack food intake, what motivates eating and body dissatisfaction. What approach does this link to? AO1

12. Tasnia Tasnia loves eating Milky Way chocolate bars. As a child Tasnia used to love watching children’s programmes on television. During the commercial adverts she used to repeatedly laugh at the advert for Milky Way chocolate that showed a red and blue car racing against each other to get to the centre of the Milky Way. As a celebrity fan and reader of heat magazine Tasnia always sees her favourite girl group (little Mix) eating Milky ways. She just can’t resist!

13. Media effects Social learning through media is evident through impact of TV and other forms of media. MacIntyre et al (1998) found media impacted on WHAT people eat and attitudes to food. They also found this impact is affected by personal circumstances like age, income and family. Can you think of an example? AO1

14. Diana Diana is a teenager who lives on the East coast of Australia in the ethnically diverse capital city of Sydney. Diana has a difficult relationship with food and was recently diagnosed as having Anorexia Nervosa. Many of Diana’s white friends in her class also are very concerned with their weight and some have admitted to Diana they throw up their food after eating. Diana has recently gotten close to 2 new Asian students in her class that originate from South Korea. They don’t seem to share the same difficult relationship with food that Diana and her other friends do and they have been very supportive. Diana decides to carry out a confidential survey of her class mates to find out who also shares her issues with food and finds that white students report more problems than students with an Asian and Black ethnic background.

15. Ethnicity Research suggests body dissatisfaction and related eating concerns/eating disorders are more common in white women than black and Asian Women (Powell & Khan 1995). Ball and Kenardy (2002) 14 thousand women between the ages of 18 and 23 in Australia. For all ethnic groups the longer time spent in Australia the more women reported attitudes and eating behaviour similar to women born in Australia. AO1

16. Kim Kim Kardashian is a famous celebrity and daughter of Robert Kardashian a wealthy businessman living in the state of California. Kim is very rich and used to a glamorous lifestyle and getting attention for the way she looks. After becoming pregnant Kim put on a lot of weight and became quite distressed and dissatisfied with her body. This story appeared a number of times in celebrity magazines and she immediately began the Atkins diet and soon began to lose weight dramatically. Experts have warned that losing weight so quickly is quite dangerous and could lead to obsession with losing weight and eating disorders. Kim has ignored these warnings as her celebrity status and wealth mean that losing weight is a top priority. At Kim’s home her house keeper (who earns 1% of Kim’s income) often makes derogatory comments about Kim behind her back and can’t understand why she is so concerned with her weight when she has a beautiful curvy figure.

17. Social Class Studies have found body dissatisfaction and dieting is more common in higher-class individuals. Dornbusch et al (1984) survey 700 Americans teenagers and found higher class females had a greater desire to be thin and were more likely to diet. Scottish Health survey (2003) Income was positively associated with healthy eating (Goode et al 2008) AO1

18. Tom Daley Tom is normally an upbeat person who eats healthily and finds that this extends his good mood. Recently Tom’s life took a turn for the worst. Last month he broke up with his boyfriend and lost a diving tournament at the same time. Since going through the break up and losing his world title he has put on a lot of weight. He feels really unhappy and depressed and he is eating a lot of chocolate and snacks during the day whist watching a lot of television to try to forget about how he feels.

19. Mood Binge eating can be a temporary escape from negative mood. Garg et al (2007) observed food choices of 38 people watch sad or happy movies. PP’s could choose between grapes or popcorn. PP’s consumed more popcorn watching the sad film compared with the other group who ate healthier grapes. Unhappy PP’s want to jolt themselves out of their negative mood whilst happy PP’s want to extend this good mood. Presenting nutritional information to the PP’s before the experiment changed the result. What do you think happened? What type of ex design is this? AO1

20. Plenary Answer this 4 mark A01 question. Outline factors influencing attitudes to food and eating behaviour. (4 marks) Thoughts: How would you answer? Would you pick all 5 factors we have covered?