1. Intellectual Property Valorization
Roberto Tiezzi - Technology Transfer Office

2. Innovation from research as a tool in competition
New process
/product/service
organisational form
Need
Solution
Profit
Company
growth
Technology/Engineering products
Knowledge
"Strategic" role of intellectual property:
defensive
source of income
attracts resources and capital

3. What impact? Innovation Operating models Services
Are we using intellectual property strategically?
As defence? Keeping market quotas
What impact?
Generation of new opportunities for profit?
Attacking new markets
Attracting resources/capital?
Funding innovation or creating new companies
Innovation
Operating models
Services

4. Inventions and patents
Overall portfolio of inventions and patents
Last updated: 10/10/12
2011
2012
2013
2014
Overall portfolio of patents
737 85 97 83
 Patents from commissioned research
229 40 37 38 30

5. Intellectual property services offered by the Politecnico di Milano
Assessment of the applicative solution and possible sectors of use
Analysis of patent conditions and scientific state-of-the-art (prior art)
Market analysis
Assessment of the protection strategies for industrial property
Assessments for trademark registration
Management of patenting procedures
Assistance during the negotiation phase
Identification of the potential/value of the intellectual property
Adding value = Impact

6. Publishing vs Protecting?
Which strategy?
Publishing vs Protecting?
And if I did both?

7. New innovation models

8. Intellectual property RESEARCH with INDUSTRY
Technology transfer: a university function R E S A C H
Industry
Sponsoring
Public Funding
Education programs
Donations
Results Ownership
RESEARCH
Discoveries
Infrastructure
Scientists
Open Science Model
PUBLICATION I N O V A T
INVENTIONS
Public Funding
Economic Programs
EU FP
PROTECTION
Intellectual property
IP Transfer
SEED
CAPITAL
COLLABORATIVE
RESEARCH with INDUSTRY
SCIENCE
INCUBATORS
PROOF OF PRINCIPLE D E V L O P M N T
SPIN-OFFS &
CAMPUS COMPANIES
New Products
New Services
Licences
Royalties
Interaction
Model
License
Model
Spin-out
Model

9. Sharing/transferring innovation
Financial resources
(validation)
Strategy
(vision, risk management, time to market)
Project management
(entrepreneurial culture)
Intellectual
Property
(defensibility)
Evaluation
Management of the IP portfolio
Business Intelligence
Marketing
Negotiation
Assessment of research results
Management of the Know-how/IP portfolio
Business intelligence activity to define options
Advertising/development of contacts with research partners and companies
Negotiations for research and/or transfer contracts
Creation of Spin-offs
Politecnico
Business

10. 1. Assess your research objectives and the obtained results
What to do
1. Assess your research objectives and the obtained results
2. Have a chat with IP Professional
3. Define a strategy
4. Manage the innovation plan

11. Roberto Tiezzi
Technology Transfer Office
Tel