1. CONCLUSION OF WORKSHOP 1 INFORMATION ON GENERAL PUBLIC

2. The Voice of the Commission Play your part Do it in partnership look for evaluation criteria from the beginning

3. North East England Advertisement on a metro Using the metro as a communication tool Simple communication Partnership with beneficiaries No costs Transfer of the experience to other regions

4. Balearis - Spain Communicating through intermediaries Comic strip Schools European Centres of Information The Press Integrated Web Site

5. Germany Press Contacts Thematic tours with the Press Press Actions in the regions Press Releases Press Kits

6. Belgium TV Programs Eight TV Spots of 3 minutes Impact for people DIS advantage costs lots of money

7. The Voice of the Information Officers It’s good to exchange good and bad experiences Focus on specific things: working together is a must Use intermediate groups to reach the General Public

8. The Voice of the Information Officers Part II Not convinced we can reach the General Public