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 Definition of Social Media - forms of electronic communication (as Web sites for social networking and microblogging) through which users create online.

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Presentation on theme: " Definition of Social Media - forms of electronic communication (as Web sites for social networking and microblogging) through which users create online."— Presentation transcript:

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2  Definition of Social Media - forms of electronic communication (as Web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos) (Webster’s Encyclopedia)

3  Personal Profiles  Company Profiles  Tagging, Posting, Checking-In  Facebook Ads – (https://www.facebook.com/advertising )https://www.facebook.com/advertising  Driving Customer Interaction

4  Use “tweets” to market your company  Use of Hashtags and Trending  Twitter Contests  Driving Customer Interaction

5  Use of Word Press, tumblr, pinterest  Smaller but targeted audiences  Google Plus similar to Facebook  G+ interfaces hash tags into platform

6  YouTube Ads before videos  Posting and maintaining videos  Driving views and gaining percentage of advertising profits  Personal “channels” and followers

7  Shortening of Links for use on social media sites  Can customize each existing web address  Stat-Tracker included  Number of Clicks, Source Website, Trends

8  www.facebook.com www.facebook.com  www.twitter.com www.twitter.com  www.Bitly.com www.Bitly.com  http://www.merriam- webster.com/dictionary/social%20media http://www.merriam- webster.com/dictionary/social%20media  http://www.emarketer.com/Article/Which- Social-Media-Marketing-Tactics-Work- Best/1009756 http://www.emarketer.com/Article/Which- Social-Media-Marketing-Tactics-Work- Best/1009756

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