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Persuasion and propaganda Bellwork WEEKS ONE AND TWO
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Tuesday, January 5 th Welcome Back! Begin working on the handout “New Year’s Resolution Brainstorming.” We will visit the Media Center to check out/renew books, so have all your books with you!
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Tuesday, January 5 th 1.author’s bias: an inability or unwillingness of an author to look at all sides of an issue 2.propaganda: attempts to influence ideas or opinions dishonestly using faulty reasoning or other persuasive appeals 3.counterargument: an argument opposed to your thesis, or part of your thesis. It expresses the view of a person who disagrees with your position. 4.persuasive appeals: methods used to convince people to agree with a position 5.testimonial- a famous or important person endorses a product, so the listeners should too (regardless of whether the product is good)
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Wednesday, January 6 th 6.emotional appeal – drawing on the emotional responses from people (fear, anger, happiness) to move people to do something 7.ethical appeal - making readers trust the writer and believe that his/her position is the ”right thing to do”. 8.rational appeal - appeals to the head rather than the heart with the use of logic, facts, or other types of hard evidence 9.urgent appeal – appeal stating that if you do not act now, it will be too late 10.repetition- repeating an idea or a phrase over and over so that it sticks in the viewer’s head 11.exaggeration- overstating a point
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Wednesday, January 6 th 12.bandwagon- talking about how many other people use a product or act a certain way, making the viewer want to be part of the “in crowd” 13.faulty reasoning- Flawed thinking or thinking that has errors in it that lead to incorrect conclusions 14.either/or fallacy- Saying there are only two choices when there are actually more 15.faulty cause/effect- believing that because one event came before another, the first event caused the second event to happen. 16.transfer- connecting products to ideas that make the audience feel good but that don’t necessarily have much to do with the product.
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Thursday, January 7 th https://www.youtube.com/watch?v=po0jY4WvCIc (Pepsi) https://www.youtube.com/watch?v=po0jY4WvCIc 1. As you watch the commercial, write down what type of PROPAGANDA is being used. 2 Explain how the commercial used that type of propaganda.
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Thursday, January 7 th Write out the statements and then label them with the persuasive appeal: 1. "If his years as a Marine taught him anything, it’s that caution is the best policy in this sort of situation.“ 2. "Don’t be the last person at school to have a Sabercat t-shirt– you don’t want to be the laughing stock of your class!“ Dude, it’s reading time! Add to your two column journal. Remember: Use quotation marks in the page number. Correct Format: Author’s name (Last, First.) Title of Book. City of Publication: Publisher, Year of Publication. Source Type.
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Friday, January 8 th https://www.youtube.com/watch?v=YjyS4YuCBIc(Nissian) https://www.youtube.com/watch?v=YjyS4YuCBIc 1. As you watch the commercial, write down what type of PROPAGANDA is being used. 2 Explain how the commercial used that type of propaganda.
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Friday, January 8 th Write out the statements and then label them with the persuasive appeal: 1. "You should consider another route. I heard that that street is far more dangerous and ominous at night than during the daytime.“ 2. "Doctors all over the world recommend this type of treatment.“ Dude, it’s reading time! Add to your two column journal. Remember: Use quotation marks in the page number. Correct Format: Author’s name (Last, First.) Title of Book. City of Publication: Publisher, Year of Publication. Source Type.
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Monday, January 11 th https://www.youtube.com/watch?v=dWn9cXKL oG8(Hyundai) https://www.youtube.com/watch?v=dWn9cXKL oG8 1. As you watch the commercial, write down what type of PROPAGANDA is being used. 2 Explain how the commercial used that type of propaganda.
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Monday, January 11 th Dude, it’s reading time! Add to your two column journal. Remember: Use quotation marks in the page number. Correct Format: Author’s name (Last, First.) Title of Book. City of Publication: Publisher, Year of Publication. Source Type.
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Tuesday, January 12 th https://www.youtube.com/watch?v=QqXyYJbMWkE(Microsoft) https://www.youtube.com/watch?v=QqXyYJbMWkE 1. As you watch the commercial, write down what type of PROPAGANDA is being used. 2 Explain how the commercial used that type of propaganda. Keep your bellwork- we will continue studying persuasion next week and you will be quizzed over these terms next Friday!
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Tuesday, January 12 th 1. What persuasive appeal does this ad use? 2. How? Dude, it’s reading time! Add to your two column journal. Remember: Use quotation marks in the page number. Correct Format: Author’s name (Last, First.) Title of Book. City of Publication: Publisher, Year of Publication. Source Type.
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Wednesday, January 13 th https://www.youtube.com/watch?v=zy_E 84XzlFE(Verizon) https://www.youtube.com/watch?v=zy_E 84XzlFE 1. What persuasive appeal does this commercial make? 2. Explain how the commercial makes that persuasive appeal.
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Wednesday, January 13 th Write out the statements and then label them with the persuasive appeal: 1. "Research compiled by analysts from NASA, as well as organizations from five other nations with space programs, suggests that a moon colony is viable with international support.“ 2. "History has shown time and again that absolute power corrupts absolutely.“ Dude, it’s reading time! Add to your two column journal. Remember: Use quotation marks in the page number. Correct Format: Author’s name (Last, First.) Title of Book. City of Publication: Publisher, Year of Publication. Source Type.
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Thursday, January 14 th https://www.youtube.com/watch?v=_ufm rK-g6U8(Feeding America) https://www.youtube.com/watch?v=_ufm rK-g6U8 1. What persuasive appeal does this commercial make? 2. Explain how the commercial makes that persuasive appeal.
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Thursday, January 14 th 1. What persuasive appeal does this ad use? 2. How? Dude, it’s reading time! Add to your two column journal. Remember: Use quotation marks in the page number. Correct Format: Author’s name (Last, First.) Title of Book. City of Publication: Publisher, Year of Publication. Source Type.
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Friday, January 15 th https://www.youtube.com/watch?v=P7vr PdRXmxA(Goodwill) https://www.youtube.com/watch?v=P7vr PdRXmxA 1. What persuasive appeal does this commercial make? 2. Explain how the commercial makes that persuasive appeal.
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Friday, January 15 th Write out the statements and then label them with the persuasive appeal: 1. “She is a forensics and ballistics expert for the federal government – if anyone’s qualified to determine the murder weapon, it’s her.“ 2. "If we don’t move soon, we’re all going to die!” Dude, it’s reading time! Add to your two column journal. Remember: Use quotation marks in the page number. Correct Format: Author’s name (Last, First.) Title of Book. City of Publication: Publisher, Year of Publication. Source Type.
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